







Is it LTV? Retention? NRR? Magic Number? Rule of 40? Or: Do you need to un-ask the question.
GDPR - SaaS reconsiders on-premises software
We review GDPR's impact on SaaS vendors and data collection practices and how it may reduce the cost disparity between hosted SaaS and on-premises Private SaaS.

The Leading Predictor of Series A Valuation for SaaS Companies
Discover why negative churn, not revenue, is the #1 predictor of Series A valuations for SaaS startups. Data shows 0.54 R^2 correlation vs 0.3 for revenue.

How to Set Up SaaS Expense Categories for Accurate Metrics
Proper expense categorization improves your visibility into your SaaS company’s spending while enabling more accurate metrics and forecasting. After all, as a startup founder, you want to have a solid idea of what your true gross margins are and what it actually costs to acquire a customer!

SaaS Isn’t Dead. Sameness Is. - The Phoenix Architecture
Everyone suddenly wants to tell you SaaS is dead. The Klarna-replaced-Salesforce story spread because it fit the mood, whatever the exact boundary between “…
How I’ve Attracted The First 500 Paid Users For My SaaS That Costs $5/mo
You Don’t Have To Get Covered on Large Blogs, Why Churn Rate is Surprisingly Low, Spend a Lot of Time At User Forum, etc..

Why Negative Churn is Such a Powerful Growth Mechanism
Discover how negative churn drives exponential SaaS growth: analysis shows 5% negative churn can double revenue vs standard 5% churn rates in startups.

A/B/U Review System - ORI Onboarding
This is the rating system we use at ORI. Given a piece of information, rate it according to the following rubric:
The thing it turns out lots of us want
Last month I posted a questionnaire. Here’s what you said

The future of SaaS hosted Git repository pricing
At GitLab, we think per-user pricing is the best pricing model because it is more predictable, less restrictive on code, and aligned with value the organization gets.

When the Scoreboard Becomes the Game, It’s Time to Recalibrate Research Metrics - The Scholarly Kitchen
Today's guest post discusses research metrics and their relationship to research integrity, inclusivity, and long-term impact.

The Metric Is Not The Mission: The Finished Internet
The Metric Is Not the Mission is a ten-part examination of how Big Tech moved from building and expanding the open internet to increasingly shaping it around its own metrics, incentives and as…


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