







[1 media attachment] #WSocial state of the network - September 15th, 2026 There is a lot of misinformation regarding W Social and how active/successful it is. So, from time to time, I'd love to share some numbers. The beauty of #opendata! The network endorsed by the #EuropeanCommission may be the darling of Brussels political circles and European media organizations (who simply rehash PR talking points). But the look behind the curtain is really troubling. As @pallenberg often says, this network is #DOA (dead on arrival). A social media graveyard, or rather, a simple moribund database. There is no way that Zeiter, Rentzhog & co. can start monetizing it in 2027. Numbers from this morning at 10:30am: - Accounts on their PDS: 37,531 - Users with verified ID: 7,492 - Users with 1+ post: 3,388 - Users who have never posted: 34,143 - Users with 0 posts and who follow 0 accounts: 26,444 - % of users with 0 posts, who follow 0 accounts: 70,4% - % of users who have never posted: 90,97% So, whenever you hear someone hyping it up, feel free to forward this post or point people to my articles at https://blog.elenarossini.com/tag/w-social/ The one thing I will give W credit for though is how good they are at lobbying and hyping up their image. While this playbook may have worked in the past, not anymore. On an open network, with open data, it's child's play to expose misrepresentations and show the real, raw data. sources: pdsls.dev, clearsky.app, atproto.at and the csv of their full PDS that I download daily 💁♀️
Elena Rossini 🌈 (@_elena@mastodon.social)
Attached: 1 image 📝 #WSocial state of the network - Friday July 10th 📣 for those who are curious about it, considering the enthusiastic endorsement by prestigious European institutions #OpenData allows me to crunch numbers. On day 23 since its beta launch in Brussels, W Social has 11291 accounts: - 469 new users since yesterday - 899 users have published one or more posts - 72 new users posting since yesterday - 92% have never* published a single post *may be related to #WIdentity and its 13-step process
Elena Rossini 🌈 (@_elena@mastodon.social)
📝 #WSocial state of the network 📣 for those who are curious about it, considering the enthusiastic endorsement by prestigious European institutions. #OpenData allows me to crunch numbers (information about Bluesky PDSs is readily available). On day 18 since its beta launch in Brussels, W Social has 7935 accounts: - 90,5% have never* published a single post - 82,2% have 0 followers - 78% follow 0 accounts (may be related to #WIdentity and its 13-step process) LMK if you find this useful
Elena Rossini 🌈 (@_elena@mastodon.social)
Do you remember the surprise announcement of a new social network in Davos this past January? Something that promised to be the "first" European social network? Its name is #WSocial and it's a fork of #Bluesky. Its founders have ties with European politicians - but there is no official involvement by the EU. You wouldn't know any of this from media reports because they all rehashed their talking points. So I wrote a post about it, dispelling some myths: https://blog.elenarossini.com/w-social-uncovered-the-reality-behind-the-hype/ #OpenWashing
W Social: Hello World!
Hello World! 🙂 This category is for discussing W Social, a new member on the AT-protocol federation. Launched in conjunction with the World Economic Forum in Davos on January 19, 2026, the project has sparked a lot of praise, interest, rumors and slander. In fact, our social media monitoring console registered 1 billion post views (across all the main social media) for posts mentioning #wsocial within the first week. As I write this, W Social is not yet open for business. There i...

Elena Rossini 🌈 (@_elena@mastodon.social)
Attached: 1 image This was definitely NOT on my bingo card for this year: European Commission president Ursula von der Leyen taking a moment between G7 meetings to promote the launch of the closed-source, for-profit network #WSocial. 🔗 : https://web.archive.org/web/20260617083436/https://www.linkedin.com/posts/rentzhog_kind-of-cool-to-see-ursula-von-der-leyen-ugcPost-7472769475885461504-hwct/ I fear this may be a harbinger of things to come: MANDATORY AGE VERIFICATION for social media across Europe. I hope I'm wrong on this. #privacy #SurveillanceCapitalism #EUBigTech
Elena Rossini 🌈 (@_elena@mastodon.social)
Attached: 2 images Dear Fedi friends, Apologies for another toot about #WSocial but I am genuinely shaking right now. The @EUCommission@ec.social-network.europa.eu and its president Ursula von der Leyen have recently migrated their ATproto (Bluesky) accounts to W Social. I cannot fathom why they would pick a private enterprise whose leaders didn't even have ATproto accounts 3 months ago... and who are so open to having their users' data mined to train European AI models. My articles on them: 🔗 : https://blog.elenarossini.com/tag/w-social/ Wow. Just wow.
Musk Threatened the EU, Europe Built Its X Rival in 6 Months!
W Social – Public Beta Launch
Elena Rossini on GoToSocial ⁂ (@elena@aseachange.com)
[1 media attachment] Good morning Fedi friends. Is anybody curious about how the #WSocial experiment is going? You know, the private, for profit "European answer to X" endorsed by the European Commission, which is a fork of Bluesky and has quietly gone closed-source before its beta launch (à la #TruthSocial)? I've got numbers for you! Nearly two months in, W Social has almost the same number of accounts as #Eurosky... You know, the European fork of Bluesky that does NOT require government IDs to post. W Social: 23.5k accounts Eurosky: 24.8k accounts In order to post on W Social you need to provide your government ID and go through a 13-step verification process. So far 4.5k accounts are verified but only 2036 (as of this morning) have ever published a single post or reply. There is a handy website - https://pdsls.dev - that allows you to monitor the "firehose" of any ATproto-powered PDS. Inspired by @pallenberg and his awesome videos (example: https://mu.social/profile/palle.eurosky.social/post/3mskkqrrc522l) I have been comparing the live activities of the two networks. The difference is SHOCKING. W Social is largely a zombie, dormant network, with a high number of accounts that do not interact. Eurosky by contrast shows very lively activity. The screenshot I grabbed yesterday shows a side-by-side comparison of their firehose over a 27 minute period. W Social had a total of 240 events (follows, likes, posts...) whereas Eurosky registered 7596 events in the same time interval. A couple of days ago I downloaded their PDS and saw that 67,8% of their accounts have 0 follows, 0 followers and 0 posts. That's what I mean when I call it a "zombie network." W Social's CEO says they plan to start monetizing by introducing ads in 2027. WITH THESE NUMBERS?!? Sure Jan. I love how with the transparency of open data you can't really use the standard playbook of CEO hype and hubris. Because we can all see their numbers. And they are BAAAAD. I have been feeling…

W Social: Hello World!
It appears the w-social client has gone closed source. Any comment on this @janlindblad.bsky.social ? The article linked therein also poses another important question: Are all the components in W Social’s ATproto stack self-hosted in Europe? So, not just the PDS, but also the relay, AppView and moderation.

The Local Connection Crisis: New Data on What Communities Need
Aral Balkan (@aral@mastodon.ar.al)
Want an update on the Weekend at Bernie’s clown show that is W Social? No? Me neither, but here we are… So before we start, let’s recount the whole dystopian raison d’être of these Davosian clowns: to be a EU®opean “alternative to X” that – cue the 1984 theme tune – verifies your identity to ensure that only “real people” are on it (real is what your government says it is). Now, let’s fast forward to last week, when TikTok set up an account on W Social. That’s nice, isn’t it? One surveillance capitalist lending their support to another? Kumbaya and all that. The only problem? (spoiler alert), it wasn’t TikTok. (Shocking, I know.) The account, Identity Verified™ by EU X – sorry, W Social, was a spam account and immediately labelled as such by BlueSky moderators. (Don’t you love a “decentralised” system where a post on an EU server, accessed from another EU server, is moderated by our benevolent Big Brother in Trumpland, by the way? I know it just warms the cockles of my heart. So much sovereignty! But I digress…) So @_elena@mastodon.social calls them out (someone has to while @EUCommission@ec.social-network.europa.eu is busy preparing for their honeymoon after expressing their undying devotion to W Social recently on every social platform¹): https://mu.social/profile/elenarossini.com/post/3mqob7shxks2t Anna Zeiter – W CEO, Stanford’s own, and ex-eBay executive (such sovereignty) – replies with this absolute zinger: > “We are just verifying if some [sic] is a human and at least 18 years old. Users are then free to choose their own user name. This (human) user apparently chose the name TikTok.“ (https://mu.social/profile/anna.wsocial.eu/post/3mqoepm7m2k2z) Read that as many times as you like until it really sinks in. These incompetent clowns (dangerous competent clowns but incompetent clowns nevertheless) make people go through a ridiculous 13-step identity verification stage² and then… umm… you get to choose whatever identity you want. 🤡🤡🤡 Don’t get me wrong, I’m glad they’re incompetent. It would be worse if they were competent, given they’re a closed-source venture-capital-funded startup determined to prove your identity. > “Yes we have a business model, it’s not a philanthropy, we are not a B corp, we actually want to make money.” – Anna Zeiter³ But, what I want to know is this: Why has @EUCommission@ec.social-network.europa.eu embraced a proprietary, closed-source, corporate ghost town with 14,300 accounts, 90% of which have not posted even once (in other words, with only 1,259 accounts that have ever posted)⁴ when there is a thriving non-corporate fediverse with millions of active people on it. Could it have anything to do with identity verification, surveillance, and control? And if so, why can’t they even get that right? Looking forward to seeing how long @EUCommission@ec.social-network.europa.eu can drag the corpse of W Social around before people realise it’s dead. Oh, and how does this make the whole “European alternatives” thing look? Not good. Not because there aren’t excellent European alternatives but because the folks at the commission are either too clueless or too corrupt to recognise and support them. So, yeah, how’s your Monday going? ¹ e.g., https://mastodon.ar.al/@aral/116770333053823108, etc. ² https://aseachange.com/@elena/statuses/01KVD55YBYVM3B46ACQTECDMT2 ³ https://blog.elenarossini.com/the-untold-story-about-w-social-unconventional-beginnings-strategic-pitches-conflicting-signals/ (from the YouTube video that they since deleted. Nice transparency there, clowns.) ⁴ Run this script in Node 18+ to reproduce the numbers from their PDS yourself: https://codeberg.org/aral/gists/src/branch/main/wsocial-pds-stats.js Also see https://blog.elenarossini.com/w-social-a-broken-ghost-town/ and https://blog.elenarossini.com/w-social-fictional-metrics-and-the-beauty-of-open-data/ #WSocial #EU #sovereignty #socialMedia #socialNetworking #mastodon #fediverse #activityPub #ATProto #startups #EUCommission
Bluesky COO Rose Wang On Building a Better Social Network
I get the impression that the people at @wsocial.eu haven’t grasped the principle of a free and open social network protocol. They look a bit like venture capitalists turning up at Wikipedia and wondering how they can make a fortune there. Poke @anna.wsocial.eu
#WSocial state of the network - September 15, 2026 There is a lot of misinformation regarding W Social and how active the network is. So, from time to time, I'd love to share some numbers. This is the beauty of #OpenData 💫 sources: pdsls.dev, clearsky.app, atproto.at #WSocialPics #WSocialFacts
I get the impression that the people at @wsocial.eu haven’t grasped the principle of a free and open social network protocol. They look a bit like venture capitalists turning up at Wikipedia and wondering how they can make a fortune there. Poke @anna.wsocial.eu