







The rants and raves of Simon Wardley on Evolution, Technology, Economics and Business
Spime Script?
The rants and raves of Simon Wardley on Evolution, Technology, Economics and Business
In search of Spime Script ...
The rants and raves of Simon Wardley on Evolution, Technology, Economics and Business
Pioneers, Settlers and Town Planners
The rants and raves of Simon Wardley on Evolution, Technology, Economics and Business

Presentations — Benedict Evans
Every year, I produce a big presentation exploring macro and strategic trends in the tech industry. New in May 2025, ‘AI eats the world’.

Alex Komoroske (Common Tools)
Selling the American People: Advertising, Optimization, and the Origins of Adtech
How marketers learned to dream of optimization and speak in the idiom of management science well before the widespread use of the Internet.Algorithms, data

Economics for the future – Beyond the superorganism
Our environment and economy are at a crossroads. This paper attempts a cohesive narrative on how human evolved behavior, money, energy, economy and th…
The Next Frontier: Sam Altman on the Future of A.I. and Society
Shirky: In Praise of Evolvable Systems
Clay Shirky's writings about the Internet, including Economics and Culture, Media and Community, Open Source, and Genetics As Information Science
Steve Jobs
"FROM THE AUTHOR OF THE BESTSELLING BIOGRAPHIES OF BENJAMIN FRANKLIN AND ALBERT EINSTEIN, THIS IS THE EXCLUSIVE BIOGRAPHY OF STEVE JOBS. Based on more than forty interviews with Jobs conducted over two years--as well as interviews with more than a hundred family members, friends, adversaries, competitors, and colleagues--Walter Isaacson has written a riveting story of the roller-coaster life and searingly intense personality of a creative entrepreneur whose passion for perfection and ferocious drive revolutionized six industries: personal computers, animated movies, music, phones, tablet computing, and digital publishing. At a time when America is seeking ways to sustain its innovative edge, and when societies around the world are trying to build digital-age economies, Jobs stands as the ultimate icon of inventiveness and applied imagination. He knew that the best way to create value in the twenty-first century was to connect creativity with technology. He built a company where leaps of the imagination were combined with remarkable feats of engineering. Although Jobs cooperated with this book, he asked for no control over what was written nor even the right to read it before it was published. He put nothing off-limits. He encouraged the people he knew to speak honestly. And Jobs speaks candidly, sometimes brutally so, about the people he worked with and competed against. His friends, foes, and colleagues provide an unvarnished view of the passions, perfectionism, obsessions, artistry, devilry, and compulsion for control that shaped his approach to business and the innovative products that resulted. Driven by demons, Jobs could drive those around him to fury and despair. But his personality and products were interrelated, just as Apple's hardware and software tended to be, as if part of an integrated system. His tale is instructive and cautionary, filled with lessons about innovation, character, leadership, and values"--

Nature is Laughing at the AI Build Out -
I was catching up on Acquired episodes this week and listened to the spectacular “Google: The AI Company” episode that Ben and David put together. What the two of them have created with their podcast fascinates me in the inevitability of its success. I think Acquired proves that if you are smart and work your […]
#19 Turing, Julia and Bayes in Economics, with Cameron Pfiffer
Claude Code 27: Research and Publishing Are Now Two Different Things
Some Claude Code fan fiction about the economics of publishing with AI agents set in the very near future

Profit, cost, price, learned societies; further thoughts on Samuel A. Moore's Publishing Beyond the Market
Since I last wrote, I have had a few more thoughts on Samuel Moore’s book. Again, these are not necessarily things that he does not discuss or things that he should have discussed. They are merely thoughts that occurred to me in response to reading his work.

The Nature of Technology: What It Is and How It Evolves
Leading scientific theorist W. Brian Arthur puts forth …

Going well fortune.com/article/why-do-thousands-of-c…
Thousands of CEOs admit AI had no impact on employment or productivity—and it has economists resurrecting a paradox from 40 years ago | Fortune
fortune.com