Startups are defined by growth [http://www.paulgraham.com/growth.html], but growth isn’t step one in building a great company. If you focus on trying to grow before you make a product people love, you are unlikely to succeed. We’ve said this before, but it’s worth repeating–many founders hurt their companies by focusing on growth too soon. I’m not saying don’t grow at all–getting people to use your product, even in its earliest form, will help you better understand what your customers want. Bu
Putting Post Growth Theory Into Practice
The Post Growth Entrepreneurship Incubator helps founders break free from traditional business models and implement sustainable…
Build the thing you wish to see in the world
For most of my career, I've been confusing building products with building businesses—and that confusion kept me from pursuing a lot of ideas. Two weeks off helped me realize that not everything needs to be a startup, and some of the best things we build are the ones we build just because we want them to exist.
There Are Actually Just Three Ways To Grow
Most brands obsess over distribution when the real growth comes from moves marketers can’t make alone
Find a Growth Hacker for Your Startup
Once startups are ready to scale, their biggest challenge is often hiring someone capable of leading the growth charge. A marketer with the right talents and approach can kick some serious ass once product-market fit and an efficient conversion/monetization process have been proven. But the problem is that most startups try to hire for skills
The Market Curve
The market you choose to serve is one of the most important factors for an early-stage startup. And for most technologists, it’s a blind …
12 Things I Learned from Chris Dixon about Startups | Andreessen Horowitz
#1 “If everyone loves your idea, I might be worried that it’s not forward thinking enough.” Anyone thinking about starting a business should be searching for mispriced opportunities. While markets are mostly efficient in eliminating opportunities for extraordinary profit, there are always areas of an economy in which there are significant uncertainty. These areas are...
Founders Hub | Transform Finance
The founder playbook for building a company that lasts and stays true to why you started it. Research, case studies, and practical tools for incorporation, fundraising terms, board structure, ownership, and culture.
The Startup Marketing Checklist
I tried dozens of side projects before starting Draft.dev, and now I’ve worked with hundreds of early-stage startups and established enterprises to help with growth marketing. So, a lot of founders ask me how to get started in marketing when your marketing budget is small and your product is new. I created this list to […]
How To Be Successful
I’ve observed thousands of founders and thought a lot about what it takes to make a huge amount of money or to create something important. Usually, people start off wanting the former and end up...
When to Fold: The Cost of Failing Slow in a Startup
Failing Slow: Why One Founder Regretted Keeping His Startup Alive
‘Give Away Your Legos’ and Other Commandments for Scaling Startups
Molly Graham helped forge a work culture at Facebook that's withstood huge amounts of growth. Today, she's something of a rapid scaling expert. Here's the key to doing it right, she says.
Jessica Livingston – Why Startups Need to Focus on Sales, Not Marketing
The most important thing an early-stage startup should know about marketing is rather counterintuitive: that you probably shouldn’t be doing anything you’d use the term “marketing
Exclusive | Mind-Blowing Growth Is About to Propel Anthropic Into Its First Profitable Quarter
The startup expects a 130% revenue surge to $10.9 billion in the June quarter and its first operating profit, defying skeptics of the AI boom.
Why Founders Market Their Products Too Late
Founders predictably underestimate the importance of hiring marketers. Here’s why many startups don’t get round to marketing their product…
