Today's newsletter is a cleaned-up and 50% expanded version of a live Twitter thread I did yesterday.
Tread carefully, because you tread on my fucks.
This newsletter is free to read, and it’ll stay that way. But if you want more - extra posts each month, access to the community, and a direct line to ask me things - paid subscriptions are $2.50/month. A lot of people have told me it’s
The Substackerati
Did a newsletter company create a more equitable media system—or replicate the flaws of the old one?
The Framework to Find Traction for your Product
The #1 way to support this newsletter is to subscribe, share it and listen to my podcast of the week.
Reality Check
Like this newsletter? Why not listen to the podcast version on Better Offline? Part 1 is out now (here're other links), and Part 2 comes out Friday May 2nd! I'm sick and god-damn tired of this! I have written tens of thousands of words about this and still, to this
Why You Shouldn’t Create a Newsletter (What to Do Instead)
Once upon a time, the online newsletter produced enormous profits for all kinds of businesses. Nowadays, it's just pure foolishness.
How to Fix Social Media by Injecting A Chunk of the Blogosphere
Not all hour-long podcasts are worthwhile, but I found this one by The Atlantic’s Matt Thompson and Alexis Madrigal to be pretty compelling. The subject: how to
I Will Never Respect A Website
If you like this piece and want to support my independent reporting and analysis, why not subscribe to my premium newsletter? It’s $70 a year, or $7 a month, and in return you get a weekly newsletter that’s usually anywhere from 5,000 to 18,000 words, including
Someday soon, you will tweet for the last time
Welcome to the free version of Garbage Day. Think about subscribing. A subscription goes a long way and it means I get to keep bringing you new internet garbage every week. And if subscriptions aren't your thing, hit up the merch store or shoot me an email about a sponsoring an issue with an ad.
The death of the newsfeed — Benedict Evans
What do we do now that there’s more in the newsfeed than we can possibly read? Can the algorithmic sample ever actually work, or do we swing back to 1:1 messaging? How do Stories rebundle that? And what happens to all the traffic that the newsfeed provides?
Oh God, It's Raining Newsletters
On the rise of newsletter production, consumption, and monetization, and how email is one of the most powerful and resilient publishing platforms.
Why Are We Still Doing This?
Hi! If you like this piece and want to support my work, please subscribe to my premium newsletter. It’s $70 a year, or $7 a month, and in return you get a weekly newsletter that’s usually anywhere from 5000 to 185,000 words, including vast, extremely detailed analyses
How to Blow Up a Timeline — Remains of the Day
NOTE: I’d been working on this piece on and off for a few weeks while trying to move to NYC and settle into my new apartment, and just as I was about to publish it, Elon rate-limited Twitter and so, sensing a moment of weakness, Meta pulled up its launch date for Threads to yesterday. This piece doesn’t cover Threads directly, nor does it talk about the rate-limiting fiasco. It’s focused on why I think Twitter got so much worse over the past year. I thought about holding off and reworking it entirely to incorporate all that happened this week, but in the end I decided that it was cleaner to publish this one as is. If Twitter hadn’t botched so much over this past year, Threads wouldn’t matter. Still, like past pieces I’ve written on topics related to Twitter, you can apply a lot of the ideas in this piece to analyzing Threads’ prospects. And I’ll push a follow-up piece with my specific reactions to and predictions for Threads soon-ish. Follow me on Substack to get a note when that drops.
The Playoffs On Bluesky, On Leaflet, On Graze and on Open Social - Graze Newsletter
Example Post
I've been dying to talk about the mail with you all day
57K votes, 411 comments. 719K subscribers in the NonPoliticalTwitter community. Twitter and Bluesky without the politics. Come vibe with us as we…