Building A Prosocial Media Ecosystem | NOEMA

There’s never been a better time to make social media what it always should have been: a tool to strengthen rather than strip-mine the social fabric.

Let's fund the open social web

A pro-social approach to building better platforms

Prosocial Design Network

The Prosocial Design Network advocates for prosocial design: evidence-based design practices that bring out the best in human nature online.

The Prosocial Ranking Challenge: Reducing Polarization on Social...

We report the first direct comparisons of multiple alternative social media algorithms on multiple platforms on outcomes of societal interest. We used a browser extension to modify which posts...

Open Social Network Cookbook

The Open Social Network Cookbook is the collective product of the Open Social Incubator, a cohort that MEDLab hosted from Fall 2024 to Spring 2025. At the heart of our work together was the question: How can the online communities that we participate in use tools that truly reflect our values?

Social Media Is Now Parasocial Media

When practitioners used the term “social media” to describe the internet tools that emerged in the mid-aughts, they were giving a name to the kinds of platforms and protocols that allowed people to socialize with friends and communities of interest by using digital technologies. Twenty years later, users of social media are far more likely to scroll than post – and the content that they consume is often strategically produced and algorithmically curated. In this essay, I argue that the very essence of social media has changed. To more effectively interrogate what we are witnessing, we need to stop presuming that these tools are “social media” and begin recognizing that they are now “parasocial media.” Doing so raises new questions about digitally mediated sociality, not to mention the politics and governance of these platforms.

Growing the Social Web

I'm going to be participating in the Growing the Open Social Web workshop at Fediforum on March 2, 2026. I'm excited to talk to other people who care about the Fediverse about ways to connect more people through ActivityPub. Fediforum invited attendees to publish position papers before the workshop. SWF has a number of hypotheses…

A New Social

Our mission is to liberate people's networks from their platforms, enabling The Last Network Effect and leveling the playing field across the open social web.

A New Social

Our mission is to liberate people's networks from their platforms, enabling The Last Network Effect and leveling the playing field across the open social web.

FediForum | Growing the Open Social Web:<br>An Online Un-Workshop

Since the Twitter takeover by Elon Musk over three years ago, the Open Social Web has been adopted by an enthusiastic community. People world-wide are building and using open social platforms and open social protocols to better interact with others online.

Building Epistemically Healthier Platforms

When thinking about designing social media platforms, we often focus on factors such as usability, functionality, aesthetics, ethics, and so forth. Epistemic considerations have rarely been given the same level of attention in design discussions. This paper aims to rectify this neglect. We begin by arguing that there are epistemic norms that govern environments, including social media environments. Next, we provide a framework for applying these norms to the question of platform design. We then apply this framework to the real-world case of long-form informational content platforms. We argue that many current long-form informational content platforms are epistemically unhealthy. The good news? We provide concrete advice on how to take steps toward improving their health! Specifically, we argue that they should change how they verify and authenticate content creators and how this information is displayed to content consumers. We conclude by connecting this guidance to broader issues about the epistemic health of platforms.

Quality Scores – Prosocial Design Network

Increase engagement with high quality content