







this is, I think, the path to atproto victory: social platforms have become samey network effect vehicles that exist only to copy each others' features, so all atproto has to do is build a large enough network effect of its own that it can absorb closed socials' features in the same way
norvid_studies
one thing is it seems there's a lot more fast copying for eg every 'social' thing converging on shortform video / all kind of looking like each other but with their existing users. this is a very anecdotal impression though
Sep 13, 2026 at 10:15 PM
A New Social
Our mission is to liberate people's networks from their platforms, enabling The Last Network Effect and leveling the playing field across the open social web.
A New Social
Our mission is to liberate people's networks from their platforms, enabling The Last Network Effect and leveling the playing field across the open social web.
Rewilding the internet with ATProto
So far, many of the projects in the ATProtocol ecosystem have focused on bringing parity—making projects that replicate our existing tools and platforms, but with the affordances of the protocol instead. That's cool and we need to do that, but I think we can go much farther, and take this opportunity to challenge some of the biggest assumptions of what the modern internet is for, who builds it, and how we interact with it. This talk is in conversation with several of the talks from last year, and in I'll argue that we'll never get away from skeuomorphism until we've fundamentally changed the definition of what "the social internet" means in the first place.

Collective knowledge foraging in trail-based social networks beyond feeds
Sharing insights about moving beyond feeds from building Semble, a community knowledge garden built on the AT Protocol. The World Wide Web is called a web for good reason. We navigate this web of interconnected websites by clicking hyperlinks and opening new tabs in tools called browsers. This kind of browsing experience is defined by its open-endedness and interwoveness; every website we visit becomes a step along a path. With the rise of social media, we lost touch with this vast trail network. Rather than creating a social web where our trails got woven onto a shared map, they were instead paved over by information superhighways: the algorithmic feeds. Hyper-scaled social media platforms reduced the vast web of interconnected pages into a stripped down ad-ridden and attention-extracting monoculture. Our online experiences became reduced to the flick of a finger, the doom scroll. With the rise of open social protocols, like ATProto, we have an opportunity to leave these misaligned profit-driven and ad-based feeds behind and rediscover the magic of shared knowledge trails. what might that look like? In this lightning talk I’ll share insights and lessons my team and I have learned from building [Semble](https://semble.so/), a community knowledge garden built on ATProto. Semble is an open social network based on knowledge trails rather than feeds. I’ll explore what trail-based social networks of the future could look like, grounded in features and use-cases we’ve uncovered while building Semble. In the transition from feeds back to trails, we aim to co-create an open social web that centres the value of human attention and sparks a new era of collective wisdom. This lightning talk is an invitation to co-create this future together. It will similar to a prior [lightning talk](https://www.youtube.com/watch?v=ptOMKK1lC4Q) we gave at ATmosphereConf 2026, adapted for DWeb Camp. Recorded at DWeb Camp 2026, Open Social Space, 2026-07-10. Schedule entry: https://talx.dod.ngo/dwebcamp-2026/talk/TA3NY7/
Why I'm betting on ATProto (and why you should, too)
Social media was supposed to connect us, but most of it has turned into ads, division, and loneliness. I'm betting on ATProto as a way to fix that, and not just for developers. Whether you're a scientist, journalist, or just someone who wants the internet to feel human again, I think ATProto matters for you too.

A conceptual model of ATProto and ActivityPub
If you were to design an open social networking protocol, what would that look like? Which metaphors and comparisons would you use to get a general idea of how the network functions? And what would you answer if people ask if your network is decentralised and federated?

The web was always social Diving into the idea of bridging different social networks and protocols like ATproto and ActivityPub to enhance the web. Looking back at my personal web journey, from Web 2.0 to now, emphasizing that building connections... herve.bzh/the-web-was-always-social/
The web was always social
herve.bzhI'm convinced that open social protocols like #atproto have a crucial role to play in the future of science. Excited to share MOSAIC - our best effort at articulating the thesis, why it matters, and how to build and fund it (in collab w/ @exgenesis.ingroup.social ) 🧵
MOSAIC — Modular Open Science, AI & Collective Intelligence
mosaic-program.orgI'm building on atproto because I think that a single social network has essentially no shot of dethroning the current tech monopolies. But an open ecosystem of interoperating apps is so infinitely more interesting than legacy social that it seems almost inevitable it will win
Ronen Tamari
Can everyone building on atproto please answer this question? 😇
Some of us in the ActivityPub world feel jealous of AtProto’s success (like me). But more decentralization is a win for everyone. With Bridgy from @anew.social connecting protocols, this isn’t competition, it’s momentum. We’re stronger together, so let’s build the social web humanity deserves 🚀
Stratos
Permissioned Data Diary 3: Your Bucket, My Data - Daniel's Leaflets
Permissioned Data Diary 2: Buckets - Daniel's Leaflets
Spaces as Layers - Nick's Blog
Reclaiming Data Autonomy as a Peasant
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