







MIT CISR anticipates that rapid advancements in AI will drive business model evolution over the next decade, and we propose that business models in the AI era will become increasingly outcome oriented and enabled by autonomous AI. In this briefing, we draw on our research from 2013 to 2025 involving 2,378 companies to describe how digital business models have developed over the last twelve years, and introduce a framework for AI-driven, real-time business models. We illustrate how companies have begun exploring these new business models with a case study of One New Zealand.
Google v Microsoft: the battle of AI business models
The search giant’s vertically integrated approach is beginning to pay off

AI Agents Are Taking Over: And That’s Good For Business
Autonomous AI societies are transforming commerce with self-governing, agent-driven systems, redefining the future of business through collaborative intelligence.

AI Becomes the UI: When business logic moves to the AI tier, dashboards fade, and agents become the interface
In 2025, the Innovation Office at ServiceNow underwent the first phase of its transformation to study and produce original, future-forward research and thought leadership around AI business transformation, the future of work, quantum, the future of industries, smart spaces, and prototype innovative possibilities never imagined on the ServiceNow platform.

Google maps the future of AI agents: Five lessons for businesses
Google's groundbreaking white paper reveals how AI agents leverage advanced reasoning, real-time data access and autonomous decision-making.


A product modeling platform for AI-built software
The first version is magic. Auto turns product intent into a durable model your agent can build from as the product evolves.

I don't think AI will make your processes go faster
Explore the delirious rantings of Frederick Vanbrabant. A blog focused on the intersection of Enterprise Architecture, product, and business strategy.

State of AI 2026 | The Industry-Defining Report
Explore how AI is shaping the digital economy in 2026, with 80+ pages of data on ad spend, app downloads, web behavior, user demographics, and so much more.

AI Economy Institute - Microsoft Research
The AI Economy Institute (AIEI) is Microsoft’s flagship think tank dedicated to shaping an inclusive, trustworthy AI economy. We building a network of scholars and convening that network with our subject matter experts to explore how artificial intelligence is transforming work, education, and productivity – and making this knowledge base available to policy-makers, educators, and […]

Business Model Innovation - an overview | ScienceDirect Topics
Business Insider
Business Insider sees AI as a valuable tool. Newsroom staff may employ approved AI tools to assist with drafting, transcription, research, data analysis, fact-checking, and more. There is always human oversight when our journalists use AI, and they are responsible for the accuracy, fairness, originality, and overall quality of everything we publish. We also use AI for some automated products without human oversight, such as our search tool and audio briefing. We transparently label any products or content fully generated by AI. The technology, industry standards, and the law around AI are all evolving, and our thinking on this may evolve over time.
AI is Creating Peak Software, Media is the Best Analogy
Let's learn more about the world's most important manufactured product. Meaningful insight, timely analysis, and an occasional investment idea.

Content Independence Day, one year on- building the business model for the agentic Internet
One year after declaring Content Independence Day, a dynamic market for monetized content has officially emerged. In this report, we examine how the rise of autonomous AI agents is upending traditional search referrals and detail the new infrastructure required to support a sustainable web economy.

How to Develop An AI Pricing Model | Salesforce Ventures
Your guide to developing an effective and scalable AI pricing strategy.

Building AI Products In The Probabilistic Era
AI turns products from deterministic functions into probabilistic systems. That requires expanding old playbooks (SLOs, funnels, siloed finance), and reasoning in terms of trajectories, Minimum Viable Intelligence thresholds, and data as company operating system.

AI Agents Will Be The Key To Achieving ROI From AI
AI agents are emerging as a crucial type of application for enterprises looking to derive more value from their AI investments in the near term.
