The introduction to what developer relations is and why companies invest in it.
What is Developer Relations (and why should you care?) — Mary Thengvall - Community Builder
You've probably heard the term "Developer Relations," but what does this actually mean, and more importantly, why should you care? In this blogpost, I explain the difference between Advocates, Evangelists, and Avocados, as well as help you understand how to interact with this new
Paths to business value in Developer Relations
DevRel is not content creation, but centred on helping developers solve problems and build better software through building real apps with real users.
The DevRel Path to Success: Awareness, Enablement, Engagement — Mary Thengvall - Community Builder
Whether you’re trying to figure out what type of Developer Relations professional to hire or trying to decide which of your team members is responsible for which tasks, having a clear framework with which to divide the responsibilities and focus our work is important. In this blogpost we’ll talk abo
DevRel Qualified Leads: Repurposing a Common Business Metrics to Prove Value — Mary Thengvall - Community Builder
What if Developer Relations professionals are the best equipped to deliver on a company’s most important metric? In this post, I present the idea of DevRel Qualified Leads. By expanding the definition of a qualified lead, you’ll be able to use your relationship-building skills to prove your team’s b
The Developer Marketing Guide
In this Developer Marketing Guide learn about essential developer content types, distribution plans, community projects, tools, services, and more. You've got a great product, let's get the word out.
Understanding business development
Business Development is a mysterious title for a little discussed function or department in most larger companies. It’s also a great way for an entrepreneur or small business to have fun, cre…
Recruiting your first Developer Advocate: The first email | Taylor Barnett-Torabi
Some thoughts on emails I've gotten about Developer Advocate and Developer Relations jobs and what I want to see
Design.dev — Web Design & Development Resources
Web Design & Development Resources. Code generators, cheat sheets, and resources to boost productivity.
Developer Experience is User Experience
Developer experience encompasses all aspects of the developer’s interaction with the company, its services and its products
Nerds Don't Respond To Marketing; Try Technical Documentation Instead | HackerNoon
Technical documentation is the key to marketing to web developers. Developer relations use documentation all the time as a way to connect to their community.
Stack Overflow
Use Stack Overflow Insights and get information required to understand, reach, and attract developers.Improve tech hiring, recruiting, developer marketing, and and planning initiatives.
Measuring developer productivity? A response to McKinsey
The consulting firm came up with a methodology they claim can measure software developer productivity. But that measurement comes at a high price – and we offer a more sensible approach.
The developer’s dilemma
When it comes to making money, software developers are an odd bunch. Developers produce code, and code is in high demand. At a glance, it…
Relational Design Lab
Relational Design Lab is a research and development lab focused on belonging and technology.
Read online — Marketing for Developers
Read Marketing for Developers free online.
