Combinatorial creativity, the process of combining familiar ideas in unfamiliar ways, is one of the foremost engines of scientific, technological, and artistic progress. This work introduces Kombine, an LLM benchmark for combinatorial creativity tasking models to discover surprising, original, and useful associations, analogies, and blends between unrelated entities, and to use those analogies and blends to invent novel concepts by re-combining the parts of existing ones. In a large-scale study across 35 LLMs, we find that: (1) LLMs are 10-16 percentage points better at discovering associations and analogies than blends, and (2) exhibit an abstraction bottleneck on blending, in which even frontier LLMs struggle to find a shared abstraction between inputs and instantiate a coherent blended space. (3) LLMs also exhibit inventive homogeneity, in which one in five concepts invented for a given item reuses properties invented by another model. Moreover, (4) models are $14\times$ more likely to reuse other invented properties on blends than analogies, and (5) models from the same provider are $2.3\times$ more likely to reuse properties than those from different providers. Next, in a comparative study involving 75 humans on the same tasks, we find that (6) humans score below nearly every LLM on each task and (7) both humans and LLMs find blending most difficult, but association is easier than analogy for LLMs, while analogy is easier than association for humans. Lastly, (8) humans and LLMs access distinct regions of semantic space on each task, suggesting that combinatorial creativity could benefit from systematic human-AI collaboration to enhance conceptual diversity. In summary, we provide a framework to assess progress towards LLMs, AI systems, and human-AI collaborations more broadly, that can elicit combinatorial creativity in a setting relevant to scientific and technological innovation.
The homogenizing effect of large language models on human expression and thought
AbstractCognitive diversity, reflected in variations of language, perspective, and reasoning, is essential to creativity and collective intelligence. This diversity is rich and grounded in culture, history, and individual experience. Yet, as large language models (LLMs) become deeply embedded in people's lives, they risk standardizing language and reasoning. We synthesize evidence across linguistics, psychology, cognitive science, and computer science to show how LLMs reflect and reinforce dominant styles while marginalizing alternative voices and reasoning strategies. We examine how their design and widespread use contribute to this effect by mirroring patterns in their training data and amplifying convergence as all people increasingly rely on the same models across contexts. Unchecked, this homogenization risks flattening the cognitive landscapes that drive collective intelligence and adaptability.
The homogenizing effect of large language models on human expression and thought
Cognitive diversity, reflected in variations of language, perspective, and reasoning, is essential to creativity and collective intelligence. This diversity is rich and grounded in culture, history, and individual experience. Yet, as large language models (LLMs) become deeply embedded in people’s lives, they risk standardizing language and reasoning. We synthesize evidence across linguistics, psychology, cognitive science, and computer science to show how LLMs reflect and reinforce dominant styles while marginalizing alternative voices and reasoning strategies. We examine how their design and widespread use contribute to this effect by mirroring patterns in their training data and amplifying convergence as all people increasingly rely on the same models across contexts. Unchecked, this homogenization risks flattening the cognitive landscapes that drive collective intelligence and adaptability.
The homogenizing effect of large language models on human expression and thought
Cognitive diversity, reflected in variations of language, perspective, and reasoning, is essential to creativity and collective intelligence. This diversity is rich and grounded in culture, history, and individual experience. Yet, as large language models (LLMs) become deeply embedded in people’s lives, they risk standardizing language and reasoning. We synthesize evidence across linguistics, psychology, cognitive science, and computer science to show how LLMs reflect and reinforce dominant styles while marginalizing alternative voices and reasoning strategies. We examine how their design and widespread use contribute to this effect by mirroring patterns in their training data and amplifying convergence as all people increasingly rely on the same models across contexts. Unchecked, this homogenization risks flattening the cognitive landscapes that drive collective intelligence and adaptability.
Combinatorial Creativity
Combinatorial creativity recombines existing ideas to spark novel, valuable innovations in cognition, AI, and design.
Artificial Hivemind: The Open-Ended Homogeneity of Language Models (and Beyond)
Language models (LMs) often struggle to generate diverse, human-like creative content, raising concerns about the long-term homogenization of human thought through repeated exposure to similar outputs. Yet scalable methods for evaluating LM output diversity remain limited, especially beyond narrow tasks such as random number or name generation, or beyond repeated sampling from a single model. We introduce Infinity-Chat, a large-scale dataset of 26K diverse, real-world, open-ended user queries that admit a wide range of plausible answers with no single ground truth. We introduce the first comprehensive taxonomy for characterizing the full spectrum of open-ended prompts posed to LMs, comprising 6 top-level categories (e.g., brainstorm & ideation) that further breaks down to 17 subcategories. Using Infinity-Chat, we present a large-scale study of mode collapse in LMs, revealing a pronounced Artificial Hivemind effect in open-ended generation of LMs, characterized by (1) intra-model repetition, where a single model consistently generates similar responses, and more so (2) inter-model homogeneity, where different models produce strikingly similar outputs. Infinity-Chat also includes 31,250 human annotations, across absolute ratings and pairwise preferences, with 25 independent human annotations per example. This enables studying collective and individual-specific human preferences in response to open-ended queries. Our findings show that LMs, reward models, and LM judges are less well calibrated to human ratings on model generations that elicit differing idiosyncratic annotator preferences, despite maintaining comparable overall quality. Overall, INFINITY-CHAT presents the first large-scale resource for systematically studying real-world open-ended queries to LMs, revealing critical insights to guide future research for mitigating long-term AI safety risks posed by the Artificial Hivemind.
Generative AI enhances individual creativity but reduces the collective diversity of novel content
Creativity is core to being human. Generative artificial intelligence (AI)—including powerful large language models (LLMs)—holds promise for humans to be more creative by offering new ideas, or less creative by anchoring on generative AI ideas. We study the causal impact of generative AI ideas on the production of short stories in an online experiment where some writers obtained story ideas from an LLM. We find that access to generative AI ideas causes stories to be evaluated as more creative, better written, and more enjoyable, especially among less creative writers. However, generative AI–enabled stories are more similar to each other than stories by humans alone. These results point to an increase in individual creativity at the risk of losing collective novelty. This dynamic resembles a social dilemma: With generative AI, writers are individually better off, but collectively a narrower scope of novel content is produced. Our results have implications for researchers, policy-makers, and practitioners interested in bolstering creativity. , Generative AI can enhance the creativity of short stories but may limit the variation in diverse outputs.
Generative AI enhances individual creativity but reduces the collective diversity of novel content
Creativity is core to being human. Generative artificial intelligence (AI)—including powerful large language models (LLMs)—holds promise for humans to be more creative by offering new ideas, or less creative by anchoring on generative AI ideas. We study the causal impact of generative AI ideas on the production of short stories in an online experiment where some writers obtained story ideas from an LLM. We find that access to generative AI ideas causes stories to be evaluated as more creative, better written, and more enjoyable, especially among less creative writers. However, generative AI–enabled stories are more similar to each other than stories by humans alone. These results point to an increase in individual creativity at the risk of losing collective novelty. This dynamic resembles a social dilemma: With generative AI, writers are individually better off, but collectively a narrower scope of novel content is produced. Our results have implications for researchers, policy-makers, and practitioners interested in bolstering creativity. , Generative AI can enhance the creativity of short stories but may limit the variation in diverse outputs.
The unintended consequences of large language models as a labor-augmenting technology in science
As a labor-augmenting technology, large language models (LLMs) have the potential to accelerate scientific activity across the research pipeline. But even if LLMs perform on par with human experts at selected tasks, their use will bring unintended consequences as they alter the balance of frictions and inducements that steer the allocation of research effort across projects. Here we develop a simple mathematical model to illustrate. In fields where LLMs are useful primarily as tools for discovering promising projects, researchers will become more selective about what they publish; where they facilitate the process of publishing existing data, researchers will become less selective. By allowing scientists to work more quickly, LLMs raise the opportunity cost of researcher time, creating incentives to refine papers less thoroughly before moving on. Enticing as it is to imagine that, by saving us time on mundane tasks, LLMs will provide us with more time to think deeply and develop projects completely, our results temper such hopes.
The unintended consequences of large language models as a labor-augmenting technology in science
As a labor-augmenting technology, large language models (LLMs) have the potential to accelerate scientific activity across the research pipeline. But even if LLMs perform on par with human experts at selected tasks, their use will bring unintended consequences as they alter the balance of frictions and inducements that steer the allocation of research effort across projects. Here we develop a simple mathematical model to illustrate. In fields where LLMs are useful primarily as tools for discovering promising projects, researchers will become more selective about what they publish; where they facilitate the process of publishing existing data, researchers will become less selective. By allowing scientists to work more quickly, LLMs raise the opportunity cost of researcher time, creating incentives to refine papers less thoroughly before moving on. Enticing as it is to imagine that, by saving us time on mundane tasks, LLMs will provide us with more time to think deeply and develop projects completely, our results temper such hopes.
Inducing Sustained Creativity and Diversity in Large Language Models
We address a not-widely-recognized subset of exploratory search, where a user sets out on a typically long "search quest" for the perfect wedding dress, overlooked research topic, killer company idea, etc. The first few outputs of current large language models (LLMs) may be helpful but only as a start, since the quest requires learning the search space and evaluating many diverse and creative alternatives along the way. Although LLMs encode an impressive fraction of the world's knowledge, common decoding methods are narrowly optimized for prompts with correct answers and thus return mostly homogeneous and conventional results. Other approaches, including those designed to increase diversity across a small set of answers, start to repeat themselves long before search quest users learn enough to make final choices, or offer a uniform type of "creativity" to every user asking similar questions. We develop a novel, easy-to-implement decoding scheme that induces sustained creativity and diversity in LLMs, producing as many conceptually unique results as desired, even without access to the inner workings of an LLM's vector space. The algorithm unlocks an LLM's vast knowledge, both orthodox and heterodox, well beyond modal decoding paths. With this approach, search quest users can more quickly explore the search space and find satisfying answers.
Augmenting Research Ideation with Data: An Empirical Investigation...
Recent advancements in large language models (LLMs) demonstrate strong potential for generating novel research ideas, yet such ideas often struggle with feasibility and effectiveness. In this...
Random Object Creativity Technique — Think Jar Collective
Michael Michalko shares a useful technique for generating relevant creative ideas using random words to inspire creativity.
The Hitchhiker's Guide to Monoculture
Large language models (LLMs) often produce homogeneous outputs, raising concerns that AI coding assistants may lead to convergence in the software artifacts that developers create. Whether this occurs in practice is unclear because developers interactively prompt, evaluate, modify, and reject model outputs, and because outputs vary with prompt and repository context. I examine code homogenization using Kaggle contest submissions from 2019 to mid-2026. I first document widespread convergence toward the random seed value 42, consistent with LLMs reinforcing a longstanding convention in programming culture. I then study homogenization more broadly, at two levels of aggregation and abstraction. At the submission level, I measure the average pairwise similarity of submissions within contests. At the contest level, I measure the conceptual span of submitted code, motivating distinct measures for each: TF-IDF representations, which capture surface syntax, and Voyage 3 code embeddings, which capture code intent and semantics. The results demonstrate substantial syntactic homogenization at both the individual and collective levels: individual submissions have become more alike in literal syntax and code structure, while the latent dimensionality of syntactic variation has narrowed. In contrast, I find little evidence of semantic homogenization, individually and collectively. Average semantic distance remains essentially flat, and the contest-level latent dimensional span of semantic approaches remains stable. These findings suggest that AI coding assistants are certainly standardizing implementation details, yet they have not yet produced evidence of homogenization in the approaches and problem-solving strategies coders employ.
Watch and Link Disparate Ideas — Think Jar Collective
An important skill to develop to enhance thinking creatively is to be able to link disparate ideas. This article lays out some provocations to spark creative collisions for innovation
Ideation with Generative AI—in Consumer Research and Beyond
Abstract The use of generative AI (genAI) in consumer research is rapidly evolving, with applications including synthetic data generation, data analysis, and more. However, their role in creative ideation—a cornerstone of consumer research—remains underexplored. Drawing on the human creativity literature, we propose that ideation with genAI is facilitated by its productivity and semantic breadth, which are psychologically analogous to the dual pathways of persistence and flexibility in human ideation. Further, we distinguish between the utility of genAI as a key ideator versus humans as key ideator, conceptualized through the genAI ideation roles of Designer and Writer and of Interviewer and Actor. While genAI excels in generating incremental improvements, its potential for groundbreaking innovation could be unlocked by leveraging its ability to prompt human creativity. This article advances the theoretical and practical understanding of genAI in ideation for consumer research, offering numerous practical guidelines for integrating generative AI into research while emphasizing human–AI collaboration to achieve radical insights.
Why Does ChatGPT "Delve" So Much? Exploring the Sources of Lexical Overrepresentation in Large Language Models
Scientific English is currently undergoing rapid change, with words like "delve," "intricate," and "underscore" appearing far more frequently than just a few years ago. It is widely assumed that scientists' use of large language models (LLMs) is responsible for such trends. We develop a formal, transferable method to characterize these linguistic changes. Application of our method yields 21 focal words whose increased occurrence in scientific abstracts is likely the result of LLM usage. We then pose "the puzzle of lexical overrepresentation": WHY are such words overused by LLMs? We fail to find evidence that lexical overrepresentation is caused by model architecture, algorithm choices, or training data. To assess whether reinforcement learning from human feedback (RLHF) contributes to the overuse of focal words, we undertake comparative model testing and conduct an exploratory online study. While the model testing is consistent with RLHF playing a role, our experimental results suggest that participants may be reacting differently to "delve" than to other focal words. With LLMs quickly becoming a driver of global language change, investigating these potential sources of lexical overrepresentation is important. We note that while insights into the workings of LLMs are within reach, a lack of transparency surrounding model development remains an obstacle to such research.