







It's best to explore new opportunity spaces through prototyping. To try to model an opportunity space in your head is to explore that opportunity space in your imagination. You'll only find what you already know.
Opportunity Space | Definition and Overview | Product Talk
The collection of customer needs, pain points, and desires that, if addressed, will drive your desired outcome.

A corner of the web for builders.
My name is Will King, and I am a design engineer...among many other things. You can find all of that work below and if you see something you like then let's be friends.

Opportunity Solution Tree: A Visual Tool for Product Discovery
Learn how to use the Opportunity Solution Tree framework to create products customers crave and generate more revenue.


Thinking Frameworks | 2021
Sharing out the best meta-thinking tools I’ve learned this year

Build the thing you wish to see in the world
For most of my career, I've been confusing building products with building businesses—and that confusion kept me from pursuing a lot of ideas. Two weeks off helped me realize that not everything needs to be a startup, and some of the best things we build are the ones we build just because we want them to exist.

Archi - Open Source ArchiMate Modelling
Archi - the Open Source modelling toolkit for creating ArchiMate models and sketches

Builder Workshop — B.C.'s Innovation Ecosystem, Mapped
46 players, 27 venues on the asset map, curated pathways, open data.

The Shape of Things to Come, Part 2: Model Welfare for Agentic Engineers — Steve Yegge
Part 2 of The Shape of Things to Come. Model welfare as an engineering discipline: seats and sessions, laurels, handoffs instead of /exit, and how to build a city worth waking up in.

progression.fyi
A collection of open source frameworks for helping designers and engineers to grow at work

V_labs 4 Phases: Validate
In venture building, validation is key. We test hypotheses and prototype business ideas to ensure successful market fit and growth.
Open models in perpetual catch-up
The open-closed gap, distillation, innovation timescales, how open models win, specialized models, what’s missing, etc.


Modeling Software With Quint - Zicklag's Leaflets
I believe having good abstractions is key to writing good code. But as a coder, I often write code in an effort to find those abstractions…