How churn can limit your subscription business

Why you should charge more for your app subscriptions

The conventional wisdom for app subscriptions is to price affordably, like $1.99/month, and hopefully attract lots of subscribers at a low price. Then by having low pricing, fewer will reject the idea of subscriptions, and you’ll make up the difference with volume. But this is the wrong

App subscriptions were always inevitable

The future will be paid for in small increments

Evolving App Store Business Models - David Smith, Independent iOS Developer

I’ve been thinking this past week (as I often do) about the ever-changing landscape of the App Store. This year has seen some of the biggest changes in policy and structure that I can remember. We have new subscription pricing models, search ads, a substantial purge of older apps, new requirements for app names and a variety of little changes to the App Store app itself in iOS 10.

Paid game subscriptions now live on iOS

Apple has rolled out its subscription model for mobile game developers. Announced in June, Apple is encouraging developers to adopt the new model by offerin...

Subscription or no Subscription?

That is not the question

Why Negative Churn is Such a Powerful Growth Mechanism

Discover how negative churn drives exponential SaaS growth: analysis shows 5% negative churn can double revenue vs standard 5% churn rates in startups.

Why freemium apps suck for everyone (and how Apple is killing paid apps)

I work on an iPhone app called Reps & Sets as a hobby project in my spare time. This week, my partner and I came to the conclusion that there is no

Spotify raises $1 billion in debt with devilish terms to fight Apple Music | TechCrunch

On-demand streaming music is inevitable, so Spotify is taking whatever fuel it can get to win the race against Apple. Whoever can sign up customers faster

The Real Reason that Substack is Collapsing

The Subscription Model Has Maxed Out

Has Substack’s subscription model really “maxed out?”

Scott Carney and Taylor Lorenz posted on Substack about downward subscriber trends they’re seeing. Carney pins it on subscription fatigue and feeling like “The only way to grow is to pillage the paid subscribers from other creators.” Lorenz questions Substack’s direction, saying “more and more like this app is becoming another social media feed.” When we recently wrote about writers who are leaving Substack, they mentioned control, pricing, and the social feature creep among their reasons for choosing competitors like Ghost and Behiiv. [Link: Writers are fleeing the Substack Tax | https://www.theverge.com/tech/927294/substack-tax-ghost-beehiiv | The Verge]

Shopify and the Power of Platforms

It is all but impossible to beat an Aggregator head-on, as Walmart is trying to do with Amazon. The solution instead is to build a platform like Shopify.

Substack Writers Concerned as Subscriptions ‘Plummet’ Due to Follow Feature

Substack writers are expressing their concerns about the platform’s following feature on social media, which some argue is suppressing their subscription growth.

How I’ve Attracted The First 500 Paid Users For My SaaS That Costs $5/mo

You Don’t Have To Get Covered on Large Blogs, Why Churn Rate is Surprisingly Low, Spend a Lot of Time At User Forum, etc..