







A couple of weeks ago I dropped into a thread by Mosh Lee, about how ATproto has too many projects and too few businesses. Yes! A few months ago I volunteered to help teams with ops or strategy, and k
Feature / Product / Business: A Framework for Sustainable ATProto Projects | ATmosphereConf VODs
The ATProto community built a ton of great features and products over the past year! For our next trick, let's mature them into products and businesses. In this talk, you'll get a practical framework for understanding whether what you're building should be a feature, product, or business, plus concrete funding models at each layer to keep your work going and growing. (More in this thread: https://bsky.app/profile/mosh.bsky.social/post/3mckiat2ne22q)

Build the thing you wish to see in the world
For most of my career, I've been confusing building products with building businesses—and that confusion kept me from pursuing a lot of ideas. Two weeks off helped me realize that not everything needs to be a startup, and some of the best things we build are the ones we build just because we want them to exist.

Ideas on a Financially Sustainable Atproto | Alex | Offprint
Explore a new funding model for Atproto that moves beyond grants and VC. Discover how StratosFund enables sustainable, community-driven open-source development.

Research Project for ATProto Ecosystem Brand and User Experience Needs
Put me in there coach

From Attention to Intention - The Open Garden
Exploring business models for atproto and the open social web
Peopleware: productive projects and teams
Demarco and Lister demonstrate that the major issues of…

Excuse me, is there a problem?
Many startups fail despite identifying a real problem and building a product that solves that problem. This explains why, so you can avoid their fate.
There are two questions you need to answer when building something new: who is this for, and where is the money going to come from? Some longer thoughts on my exchange with @mosh.bsky.social about the ATproto ecosystem, and its needing a business focus. numergent.com/2026-08/Project-Product-Start…
Project vs. Product, Startup vs. Business
numergent.comFor anyone building new apps and tools on ATproto that are … 🌐 on the Open Web 🌱 past the prototype stage ✨ reimagining the social internet New_ Public, @publicspaces.net and @waag.org are investing up to €10,000 in alternatives to Big Tech Learn more, share, or apply by May 1st newpublic.org/OSA
Open Social Awards | New_ Public
newpublic.orgThe ATProto community built a ton of great features and products over the past year. For our next trick, let's mature them into products and businesses.
Mosh Lee
(2/n) A feature solves one problem well — even delightfully well. But features get copied easily or absorbed into larger products. They have no distribution or adoption model. If your whole thing can become a pane in someone else's app, it's a feature.
Hey atproto builders, what if we got together to talk about the funding environment and how we sustainably grow our products and orgs? If you're interested in a meeting, add your info here! (context cont'd ⬇️)
Airtable | Everyone's app platform
airtable.comyk the atproto space is kinda a great example of how corporate involvement can be a double edged sword. its gotten a lot bigger relative to how long its been around compared to a lot of other similar tech stuff. but god the corporate and hustle culture that exists in big parts of the community is 😭
streamplace.network
pub search
plc.wafflehouse.dev
eu.plc.wtf
plc.wtf
Firehose Directory | ATProto Relay Index