Antitrust Analysis of Search Engine Defaults

Google’s Chrome Antitrust Paradox

This Article examines Google’s dominance of the browser market, highlighting how Google’s Chrome browser plays a critical role in reinforcing Google’s dominance in other markets. While Google portrays Chrome as a neutral platform built on open-source technologies, this Article shows that Chrome is, in fact, instrumental in Google’s strategy to reinforce its dominance in the online advertising, publishing, and browser markets. The examination of Google’s strategic acquisitions, anticompetitive practices, and the implementation of so-called “privacy controls” underlines that Chrome is far from a neutral gateway to the web. Rather, it serves as a key tool for Google to maintain and extend its market power, often to the detriment of competition and innovation in the digital economy.This Article illustrates how Chrome not only bolsters Google’s position in online advertising and publishing through practices such as coercion and self-preferencing, but also leverages its advertising clout to engage in a “pay-to-play” paradigm—the cornerstone of Google’s larger strategy of market control. It also outlines potential regulatory interventions and remedies by drawing on historical antitrust precedents. Lastly, this Article proposes a triad of solutions motivated by an analysis of Google’s abuse of Chrome, including behavioral remedies targeting specific anticompetitive practices, structural remedies involving an internal separation of Google’s divisions, and divestiture of Chrome from Google into an independent organization.Despite Chrome’s dominance and its critical role in Google’s ecosystem, as well as its recent legal troubles with the Department of Justice, it so far has avoided significant antitrust action. A key reason for this inaction lies in the long-standing precedent supporting the hegemony of technology firms and the uncertainty surrounding Chrome’s viability as a standalone entity. This Article attempts to address these issues to enable antitrust actions that are essential in remedying current market imbalances. Such actions are also critical to mitigate future threats to competition from an increasingly monopolistic technology landscape, thereby fostering a competitive digital environment that promotes innovation and protects consumer interests.

Pluralistic: The worst possible antitrust outcome (03 Sep 2025) – Pluralistic: Daily links from Cory Doctorow

Last year, Google lost an antitrust case to Biden's DoJ. The DoJ lawyers beat Google like a drum, proving beyond a shadow of a doubt that Google had deliberately sought to create and maintain a monopoly over search, and that they'd used that monopoly to make search materially worse, while locking competitors out of the market.

Google Faces New EU Antitrust Probe Over Search Ad Pricing Practices

Google, the target for billions of euros in European Union antitrust fines, has been hit by a fresh EU probe over concerns it’s illegally rigging the cost of advertising on its search engine.

Startpage Search Results

"Startpage.com - The world's most private search engine"

The Technical Feasibility of Divesting Google Chrome – Knight-Georgetown Institute

As the European Commission advances efforts under the Digital Markets Act to require Google to share its search data with competitors, lessons from historic antitrust remedies underscore how data access could be transformational in the AI-powered search market. While the Commission’s proposals represent a novel and comprehensive approach, key improvements to data scope and sharing frequency, privacy protections, and dispute resolution are needed. US courts and enforcers charged with implementing similar provisions should take note.

The DOJ Still Wants Google to Sell Off Chrome

In its final proposed remedy filing in the Google antitrust case, the Department of Justice reiterated that Google should stop paying partners for search placement—and divest its dominant Chrome browser.

pub search

search standard.site publishing platforms

Once Unimaginable, Publishers Are Preparing to Opt Out of Google Search

The nuclear option is gaining traction as web traffic collapses and Google refuses to negotiate with content creators

The Web Can Thrive Without Google’s Search Monopoly

Viable browsers and meaningful contributions to web standards can be sustained with more modest revenue streams, writes Alissa Cooper.

Google Backs Down: Will Grant Hotseat in EU Browser Choice Screen - Open Web Advocacy

In a significant win for smaller browsers, the open web, and the EU’s Digital Markets Act (DMA), Google has agreed to place the browser selected through the EU…

Landmark German ruling declares Google's AI Overviews are Google's own words and makes it liable for false answers

A German regional court has ruled that Google is directly liable for the content of its AI search overviews. According to the court, previous limited liability protections for search engine operators don't apply to AI overviews. In this case, Google's AI had falsely linked two publishers to fraud and made claims that didn't appear in any of the linked sources. The ruling could set a precedent for AI-generated content liability worldwide.

Search privately and without ads — Uruky

Search privately and without ads using Uruky, the private search engine.

The enshittification of online search? Privacy and quality of Google, Bing and Apple in coding advice

Even though currently being challenged by ChatGPT and other large-language models (LLMs), Google Search remains one of the primary means for many individuals to find information on the internet. Interestingly, the way that we retrieve information on the web has hardly changed ever since Google was established in 1998, raising concerns as to Google's dominance in search and lack of competition. If the market for search was sufficiently competitive, then we should probably see a steady increase in search quality over time as well as alternative approaches to the Google's approach to search. However, hardly any research has so far looked at search quality, which is a key facet of a competitive market, especially not over time. In this report, we conducted a relatively large-scale quantitative comparison of search quality of 1,467 search queries relating to coding advice in October 2023. We focus on coding advice because the study of general search quality is difficult, with the aim of learning more about the assessment of search quality and motivating follow-up research into this important topic. We evaluate the search quality of Google Search, Microsoft Bing, and Apple Search, with a special emphasis on Apple Search, a widely used search engine that has never been explored in previous research. For the assessment of search quality, we use two independent metrics of search quality: 1) the number of trackers on the first search result, as a measure of privacy in web search, and 2) the average rank of the first Stack Overflow search result, under the assumption that Stack Overflow gives the best coding advice. Our results suggest that the privacy of search results is higher on Bing than on Google and Apple. Similarly, the quality of coding advice -- as measured by the average rank of Stack Overflow -- was highest on Bing.

Global Search Engine Market Share in the Top 15 GDP Nations (2026)

While Google takes a large share of the global search engine market, there are other search engines like Bing and Baidu that capture their share of international SEO.