Billionaires don't think we're real. How could they? How could you inflict the kind of vast misery that generates billions of dollars while still feeling even a twinge of empathy for the sufferer in your extractive enterprise. No wonder Elon Musk calls us "NPCs":
Pluralistic: Millionaire on billionaire violence (10 Aug 2025) – Pluralistic: Daily links from Cory Doctorow
For the past year, I've been increasingly fascinated by a political mystery: how has antitrust enforcement become a global phenomenon after spending 40-years in a billionaire-induced coma?
Pluralistic: A world without people (05 Jan 2026) – Pluralistic: Daily links from Cory Doctorow
To be a billionaire is to be a solipsist – to secretly believe that (most) other people don't really exist – otherwise, how could you live with the knowledge that your farcical wealth and power springs from the agony you have inflicted on whole populations?
Pluralistic: They’re just trying to earn a buck (07 Oct 2025) – Pluralistic: Daily links from Cory Doctorow
Life as a prisoner of the neoliberal mind palace must suck: it's a world where every person who suffers under predatory business practices is a "consumer" who has "revealed a preference" for being screwed:
Pluralistic: Billionaire-proofing the internet; Picks and Shovels Chapter One (Part 5) (14 Jan 2025) – Pluralistic: Daily links from Cory Doctorow
During the Napster wars, the record labels seriously pissed off millions of internet users when they sued over 19,000 music fans, mostly kids, but also grannies, old people, and dead people.
Pluralistic: Billionaire-proofing the internet; Picks and Shovels Chapter One (Part 5) (14 Jan 2025) – Pluralistic: Daily links from Cory Doctorow
During the Napster wars, the record labels seriously pissed off millions of internet users when they sued over 19,000 music fans, mostly kids, but also grannies, old people, and dead people.
Pluralistic: Defense (of the internet) (from billionaires) in depth (23 Jan 2025) – Pluralistic: Daily links from Cory Doctorow
The only way to truly billionaire-proof the internet is to a) abolish billionaires and b) abolish the system that allows people to become billionaires. Short of that, any levees we build will need constant tending, reinforcement, and re-evaluation.
Pluralistic: Defense (of the internet) (from billionaires) in depth (23 Jan 2025) – Pluralistic: Daily links from Cory Doctorow
The only way to truly billionaire-proof the internet is to a) abolish billionaires and b) abolish the system that allows people to become billionaires. Short of that, any levees we build will need constant tending, reinforcement, and re-evaluation.
It’s Not Just Elon Musk — These Billionaires Are Also Neurodivergent
Some billionaires say their conditions helped them succeed in business.
Pluralistic: America is a scam (28 May 2025) – Pluralistic: Daily links from Cory Doctorow
Donald Trump is many things: a racist, an authoritarian, a rapist… but what he is, and has always been, above all and from the very start, is a scammer:
Pluralistic: Love of corporate bullshit is correlated with bad judgment (19 Mar 2026) – Pluralistic: Daily links from Cory Doctorow
I'm a writer, so of course I care about words! But I'm a writer, so I also think that words are improved by their malleability, duality and nuance.
The world’s first trillionaire is a killer
Elon Musk’s empire of wealth is built on suffering.
The world’s first trillionaire is a killer
Elon Musk’s empire of wealth is built on suffering.
Pluralistic: The far right grows through “disaster fantasies” (25 Nov 2024) – Pluralistic: Daily links from Cory Doctorow
The core of the prepper fantasy: "What if the world ended in the precise way that made me the most important person?" The ultra-rich fantasize about emerging from luxury bunkers with an army of mercs and thumbdrives full of bitcoin to a world in ruins that they restructure using their "leadership skills."
Pluralistic: Zuckermuskian solipsism (18 Aug 2025) – Pluralistic: Daily links from Cory Doctorow
When Elon Musk disagrees with someone, he calls them an "NPC" (non-player character). In video-games, an NPC is a machine-puppeted sprite that engages in predictable movements (think of the ghosts in Pac-Man) and perhaps utters some scripted (or AI-generated) dialog:
Pluralistic: Sympathy for the spammer (15 Jan 2024) – Pluralistic: Daily links from Cory Doctorow
In any scam, any con, any hustle, the big winners are the people who supply the scammers – not the scammers themselves. The kids selling dope on the corner are making less than minimum wage, while the respectable crime-bosses who own the labs clean up. Desperate "retail investors" who buy shitcoins from Superbowl ads get skinned, while the MBA bros who issue the coins make millions (in real dollars, not crypto).
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