







Bluesky is looking for the juice.

Is Bluesky dying?
An attempt to untangle a few different arguments around the future of Bluesky – if it has one

Bluesky Basics: Complete Beginner's Guide to Using Bluesky
What is Bluesky when it’s not the underdog? | TechCrunch
Bluesky is having a moment — a moment that’s already stretched on for nearly three months. Over the summer, the social media app saw a wave of new

Bluesky announces $100M Series B after CEO transition | TechCrunch
The additional funds have been used to scale Bluesky's team, while the company continues to develop Bluesky's app and the underlying ATProto that powers it.



How to use Bluesky to grow your brand - atpotato
A comprehensive guide for companies, communities, and creators looking to establish and grow their presence on Bluesky.

The Bluesky ecosystem has the juice (ATProto for normies) - Nate Spilman
An explanation for people who don't care about software protocols Bluesky is built on top of a new software protocol - https://atproto.com/ - for building distr...


To be honest, I think this is more the ruling class in America manifesting that bluesky fails, rather than bluesky actually failing because they know they can't control it just by buying it out.
Mary Gillis
"But, two years since its launch, the site has around just 10% of X’s estimated global users." This is presented as a failure. At 2yo, having 10% of the users of its biggest rival, which is 20yo, is a failure. No tech is allowed to just be a success, it has to be a blockbuster or it doesn't count.
i think, end of the day, the real problem with Bluesky is that most of its users are here *because* they want to be in a bubble. and they can tell themselves that it’s just about not being around Nazis it supporting Musk, and that’s part of it, but also there’s a palpable desire to be ensconced.
This is a really insightful thread that points out some of the fundamental issues with the Bluesky community vs Bluesky as a decentralized protocol. This thread is also why I think it's a really smart move for Bluesky to appeal to fandoms... (cont.)
B. Prendergast
One of the Atmosphere’s big bets is that the next 100m users will be won by making decentralised tech + data sovereignty more compelling. I’m less than convinced. We may be solving problems only builders care about, while overlooking problems that actually make ordinary people choose a network.