Not Learning from Others

Talking with strangers is surprisingly informative

A meaningful amount of people’s knowledge comes from their conversations with others. The amount people expect to learn predicts their interest in having a conversation (pretests 1 and 2), suggesting that the presumed information value of conversations guides decisions of whom to talk with. The results of seven experiments, however, suggest that people may systematically underestimate the informational benefit of conversation, creating a barrier to talking with—and hence learning from—others in daily life. Participants who were asked to talk with another person expected to learn significantly less from the conversation than they actually reported learning afterward, regardless of whether they had conversation prompts and whether they had the goal to learn (experiments 1 and 2). Undervaluing conversation does not stem from having systematically poor opinions of how much others know (experiment 3) but is instead related to the inherent uncertainty involved in conversation itself. Consequently, people underestimate learning to a lesser extent when uncertainty is reduced, as in a nonsocial context (surfing the web, experiment 4); when talking to an acquainted conversation partner (experiment 5); and after knowing the content of the conversation (experiment 6). Underestimating learning in conversation is distinct from underestimating other positive qualities in conversation, such as enjoyment (experiment 7). Misunderstanding how much can be learned in conversation could keep people from learning from others in daily life.

Epistemic Vigilance

Humans massively depend on communication with others, but this leaves them open to the risk of being accidentally or intentionally misinformed. To ensure that, despite this risk, communication remain...

Misperceptions About Others

Perceptions about others play an important role in shaping people's attitudes and behaviors, as well as social norms more broadly. This review presents a meta-analysis of the recent empirical literature that examines perceptions about others in the field, covering over a million observations for a total of 434 elicited perceptions. We document a number of stylized facts. Misperceptions about others are widespread, asymmetric, much larger when about out-group members, and positively associated with one's own attitudes. Experimental treatments to recalibrate misperceptions generally work as intended; they sometimes lead to meaningful changes in behaviors, though this often occurs only immediately after the treatments. We discuss different conceptual frameworks that could explain the origin, persistence, and rigidity of misperceptions about others. We point to several directions for future research.

Social-information seeking in development: The child as experimental psychologist

Research has established that children are “naive psychologists”, adept at understanding and navigating the social world from an early age. However, most of this work has focused on how children process information that they acquire incidentally, for example by passively observing others’ actions. Here, we draw on literature framing children as intuitive scientists, who actively seek information and test hypotheses, to propose a view of children as naive experimental psychologists. From this perspective, children play an active role in selecting and pursuing relevant social information (e.g., about agents’ goals, traits, or relationships), whereby their search strategies are influenced both by context and task demands, as well as their prior beliefs, concepts, and domain-specific naive theories. We argue that the particular challenges associated with learning and reasoning about other minds may necessitate that children leverage their active learning competences, and we outline how the social domain uniquely constrains and shapes the learning process. We review existing research on social-information seeking in children and adults, and identify directions for future research, emphasizing that children’s developing social cognition should be understood in terms of the active, exploratory role they take in learning about and participating in the social world.

Mechanisms of social cognition

Social animals including humans share a range of social mechanisms that are automatic and implicit and enable learning by observation. Learning from others includes imitation of actions and mirroring of emotions. Learning about others, such as their group membership and reputation, is crucial for social interactions that depend on trust. For accurate prediction of others' changeable dispositions, mentalizing is required, i.e., tracking of intentions, desires, and beliefs. Implicit mentalizing is present in infants less than one year old as well as in some nonhuman species. Explicit mentalizing is a meta-cognitive process and enhances the ability to learn about the world through self-monitoring and reflection, and may be uniquely human. Meta-cognitive processes can also exert control over automatic behavior, for instance, when short-term gains oppose long-term aims or when selfish and prosocial interests collide. We suggest that they also underlie the ability to explicitly share experiences with other agents, as in reflective discussion and teaching. These are key in increasing the accuracy of the models of the world that we construct.

Unwillingness to pay for privacy: A field experiment

We measure willingness to pay for privacy in a field experiment. Participants bought at most one DVD from one of two competing online stores. One store consistently required more sensitive personal data than the other, but otherwise the stores were identical. In one treatment, DVDs were one Euro cheaper at the store requesting more personal information, and almost all buyers chose the cheaper store. Surprisingly, in the second treatment when prices were identical, participants bought from both shops equally often.

Resampling reduces bias amplification in experimental social networks

Large-scale social networks are thought to contribute to polarization by amplifying people’s biases. However, the complexity of these technologies makes it difficult to identify the mechanisms responsible and evaluate mitigation strategies. Here we show under controlled laboratory conditions that transmission through social networks amplifies motivational biases on a simple artificial decision-making task. Participants in a large behavioural experiment showed increased rates of biased decision-making when part of a social network relative to asocial participants in 40 independently evolving populations. Drawing on ideas from Bayesian statistics, we identify a simple adjustment to content-selection algorithms that is predicted to mitigate bias amplification by generating samples of perspectives from within an individual’s network that are more representative of the wider population. In two large experiments, this strategy was effective at reducing bias amplification while maintaining the benefits of information sharing. Simulations show that this algorithm can also be effective in more complex networks.

Social-Information Seeking in Development: The Child as Experimental Psychologist

Research has established that children are “naive psychologists,” adept at understanding and navigating the social world from an early age. However, most of this work has focused on how children process information that they acquire incidentally, for example, by passively observing others’ actions. Here, we draw on literature framing children as intuitive scientists who actively seek information and test hypotheses to propose a view of children as naive experimental psychologists. From this perspective, children play an active role in selecting and pursuing relevant social information (e.g., about agents’ goals, traits, or relationships), whereby their search strategies are influenced both by context and task demands, as well as their prior beliefs, concepts, and domain-specific naive theories. We argue that the particular challenges associated with learning and reasoning about other minds may necessitate that children leverage their active learning competences, and we outline how the social domain uniquely constrains and shapes the learning process. We review existing research on social-information seeking in children and adults and identify directions for future research, emphasizing that children’s developing social cognition should be understood in terms of the active, exploratory role they take in learning about and participating in the social world.

Misplaced Divides? Discussing Political Disagreement With Strangers Can Be Unexpectedly Positive

Differences of opinion between people are common in everyday life, but discussing those differences openly in conversation may be unnecessarily rare. We report three experiments ( N = 1,264 U.S.-based adults) demonstrating that people’s interest in discussing important but potentially divisive topics is guided by their expectations about how positively the conversation will unfold, leaving them more interested in having a conversation with someone who agrees versus disagrees with them. People’s expectations about their conversations, however, were systematically miscalibrated such that people underestimated how positive these conversations would be—especially in cases of disagreement. Miscalibrated expectations stemmed from underestimating the degree of common ground that would emerge in conversation and from failing to appreciate the power of social forces in conversation that create social connection. Misunderstanding the outcomes of conversation could lead people to avoid discussing disagreements more often, creating a misplaced barrier to learning, social connection, free inquiry, and free expression.

Social learning preserves both useful and useless theories by canalizing learners’ exploration

In many domains, learning from others is crucial for leveraging cumulative cultural knowledge, which encapsulates the efforts of successive generations of innovators. However, anecdotal and experimental evidence suggests that reliance on social information can reduce the exploration of the problem space. Here, we experimentally investigate the extent to which cultural transmission fosters the persistence of arbitrary solutions in a context where participants are incentivized to improve a physical system across multiple trials. Participants were exposed to various theories about the system, ranging from accurate to misleading. Our findings indicate that even under conditions conducive to exploration, the transmission of cultural knowledge canalizes learners’ focus, limiting their consideration of alternative solutions. This effect was observed in both the theories produced and the solutions attempted by participants, irrespective of the accuracy of the provided theories. These results challenge the notion that arbitrary solutions persist only when they are efficient or intuitive and underscore the significant role of cultural transmission in shaping human knowledge and technologies.

Sharing of misinformation is habitual, not just lazy or biased

Why do people share misinformation on social media? In this research ( N = 2,476), we show that the structure of online sharing built into social platforms is more important than individual deficits in critical reasoning and partisan bias—commonly cited drivers of misinformation. Due to the reward-based learning systems on social media, users form habits of sharing information that attracts others' attention. Once habits form, information sharing is automatically activated by cues on the platform without users considering response outcomes such as spreading misinformation. As a result of user habits, 30 to 40% of the false news shared in our research was due to the 15% most habitual news sharers. Suggesting that sharing of false news is part of a broader response pattern established by social media platforms, habitual users also shared information that challenged their own political beliefs. Finally, we show that sharing of false news is not an inevitable consequence of user habits: Social media sites could be restructured to build habits to share accurate information.

Sharing of misinformation is habitual, not just lazy or biased

Why do people share misinformation on social media? In this research ( N = 2,476), we show that the structure of online sharing built into social platforms is more important than individual deficits in critical reasoning and partisan bias—commonly cited drivers of misinformation. Due to the reward-based learning systems on social media, users form habits of sharing information that attracts others' attention. Once habits form, information sharing is automatically activated by cues on the platform without users considering response outcomes such as spreading misinformation. As a result of user habits, 30 to 40% of the false news shared in our research was due to the 15% most habitual news sharers. Suggesting that sharing of false news is part of a broader response pattern established by social media platforms, habitual users also shared information that challenged their own political beliefs. Finally, we show that sharing of false news is not an inevitable consequence of user habits: Social media sites could be restructured to build habits to share accurate information.

A bias for social information in human cultural transmission

Evolutionary theories concerning the origins of human intelligence suggest that cultural transmission might be biased toward social over non‐social information. This was tested by passing social and non‐social information along multiple chains of participants. Experiment 1 found that gossip, defined as information about intense third‐party social relationships, was transmitted with siginificantly greater accuracy and in significantly greater quantity than equivalent non‐social information concerning individual behaviour or the physical environment. Experiment 2 replicated this finding controlling for narrative coherence, and additionally found that information concerning everyday non‐gossip social interactions was transmitted just as well as the intense gossip interactions. It was therefore concluded that human cultural transmission is biased toward information concerning social interactions over equivalent non‐social information.