







In recent weeks, the paper has quietly rolled out a new AI-powered search page for a small subset of visitors.
Google Search's guidance about AI-generated content | Google Search Central Blog | Google for Developers
In this post, we'll share more about how AI-generated content fits into our long-standing approach to show helpful content to people on Search.

What Americans See About AI Online
One month of web browsing data shows most respondents visited a search page with an AI-generated summary, but visits to in-depth content about AI were much rarer.



Google’s AI Overviews Can Scam You. Here’s How to Stay Safe
Beyond mistakes or nonsense, deliberately bad information being injected into AI search summaries is leading people down potentially harmful paths.

Why Google’s New AI-Saturated Search Page Will Be A Disaster
Google didn’t invent full-text search of the Internet – that honor belongs to early pioneers such as WebCrawler, Lycos and AltaVista. But for the last 25 years or so, Google has…

Learning with AI falls short compared to old-fashioned web search
Doing the mental work of connecting the dots across multiple web queries appears to help people understand the material better compared to an AI summary.

Learning with AI falls short compared to old-fashioned web search
Doing the mental work of connecting the dots across multiple web queries appears to help people understand the material better compared to an AI summary.

Zero-click searches: Google’s AI tools are the culmination of its hubris
Google's first year with AI search was a wild ride. It will get wilder.

On Google declaring war on the Web
In Yesterday’s IO Keynote Google declared war on the remnants of the Web. (See longer description on their website.) TL;DR: They are pushing Search more into the “here’s your processed answer” direction that “AI Overviews” have established (you know, those AI snippets in current Search that are wrong about 10% of the time). So they […]

It Is Trivially Easy to Use Reddit to Manipulate AI Search, Research Suggests
"We show that a tiny snippet—just 13 words—of retrieved text on a UGC website like Reddit, Wikipedia, Quora, or Facebook can change AI agents to output spam / scam content pretty consistently."

Is there something it is like to be an AI?
Posted on Wednesday 2 Jul 2025. 1,593 words, 6 links. By Matt Webb.

The Impact of AI-Generated Text on the Internet
By mid-2025, roughly 35% of newly published websites were classified as AI-generated or AI-assisted.
We Analyzed 248K Reddit Posts: What Drives Visibility in AI Search [Study]
We analyzed 248,000 Reddit posts to uncover what makes certain threads appear in AI search results. Learn which post types, engagement levels, and formats drive visibility.

Do people click on links in Google AI summaries?
In a March 2025 analysis, Google users who encountered an AI summary were less likely to click on links to other websites than users who did not see one.

AI Research Agents Narrow Scientific Exploration
AI research agents can now generate research ideas, design experiments, run code, and draft papers, raising the possibility of large-scale AI-assisted scientific discovery. Many current agent frameworks explicitly encourage the generation of novel and high-impact ideas. Yet it remains unclear whether AI-assisted ideation broadens scientific exploration or mainly concentrates around existing work. We study AI research agents as scientific search systems. Using four AI research-agent frameworks and six large language models, we generate 37,802 scientific ideas from shared seed literature across citation-defined research areas in AI and machine learning. We then compare the resulting AI ideas against human-authored papers from the same research areas, follow-on human research emerging from the same seed literature, and the seed literature itself. Across experiments, four consistent patterns emerge. First, AI-generated ideas are substantially more concentrated than human-authored papers from the same research areas. Second, AI-generated ideas remain much closer to their starting literature than later human follow-on work does. Third, papers most similar to AI-generated ideas tend to receive lower subsequent citations. Fourth, when AI-generated ideas differ from prior work, the differences arise primarily from recombining existing technical methods rather than introducing fundamentally new research questions. Overall, current AI research agents appear better suited to local elaboration than to broadening scientific exploration.
