Becoming the Product - Set Margins'

What Was the Internet?

As AI overtakes the web, five writers reflect on how far it’s fallen and what comes next.

What Was the Internet?

As AI overtakes the web, five writers reflect on how far it’s fallen and what comes next.

The Voice of the ‘Intellectual Dark Web’

Claire Lehmann’s online magazine, Quillette, prides itself on publishing “dangerous” ideas other outlets won’t touch. How far is it willing to go?

Eaten by the Internet

This book makes internet infrastructure visible as a force of political power, which is transforming the social world, from the bottom up—through fifteen chapters contributed by a global set of researchers, activists, and techies. We are living a unique moment: internet technologies are the default infrastructure for society, not just how we communicate but also how we organise our social life, politics, and economy, all the way down to our material environments, like cities. Our world is eaten by the internet. This means that those who control the internet control the bounds of public speech, economic production, social cohesion, and politics, making its infrastructure a core political terrain in the networked age. The book’s chapters cover a wide set of topics, spanning from the global politics of content moderation by internet infrastructure to the colonialism inherent in the race to plug the moon, from the harms wrought by blockchain companies in rural America to the particularities of online censorship across Asia. The chapters take on thorny topics, discussing power consolidation in the advertisement and cloud industry, the role of internet infrastructure in the war in Ukraine, and tech’s environmental impact—amongst others. In doing so, this book roots contemporary technology debates in the politics of internet infrastructure and urges us to ask how can we ensure our infrastructures sustain us, rather than consume us?

About Us

Around the world, building the internet’s operating system—and a better way to work. In a world of tech companies fighting for growth at any cost, imagine one that gives away its most successful pr…

Internet for the People: The Fight for Our Digital Future

"For all the informational convenience the internet offers, it is deeply flawed. How can it be improved? Writer Ben Tarnoff proposes one possibility in this intriguing book, which urges the development of 'a public lane on the information superhighway.' It's worth checking out for yourself." – Seth MacFarlane Why is the internet so broken, and what could ever possibly fix it? In Internet for the People, leading tech writer Ben Tarnoff offers an answer. The internet is broken, he argues, because it is owned by private firms and run for profit. Google annihilates your privacy and Facebook amplifies right-wing propaganda because it is profitable to do so. But the internet wasn't always like this—it had to be remade for the purposes of profit maximization, through a years-long process of privatization that turned a small research network into a powerhouse of global capitalism. Tarnoff tells the story of the privatization that made the modern internet, and which set in motion the crises that consume it today. The solution to those crises is straightforward: deprivatize the internet. Deprivatization aims at creating an internet where people, and not profit, rule. It calls for shrinking the space of the market and diminishing the power of the profit motive. It calls for abolishing the walled gardens of Google, Facebook, and the other giants that dominate our digital lives and developing publicly and cooperatively owned alternatives that encode real democratic control. To build a better internet, we need to change how it is owned and organized. Not with an eye towards making markets work better, but towards making them less dominant. Not in order to create a more competitive or more rule-bound version of privatization, but to overturn it. Otherwise, a small number of executives and investors will continue to make choices on everyone’s behalf, and these choices will remain tightly bound by the demands of the market. It's time to demand an internet by, and for, the people now.

Internet for the People: The Fight for Our Digital Future

"For all the informational convenience the internet offers, it is deeply flawed. How can it be improved? Writer Ben Tarnoff proposes one possibility in this intriguing book, which urges the development of 'a public lane on the information superhighway.' It's worth checking out for yourself." – Seth MacFarlane Why is the internet so broken, and what could ever possibly fix it? In Internet for the People, leading tech writer Ben Tarnoff offers an answer. The internet is broken, he argues, because it is owned by private firms and run for profit. Google annihilates your privacy and Facebook amplifies right-wing propaganda because it is profitable to do so. But the internet wasn't always like this—it had to be remade for the purposes of profit maximization, through a years-long process of privatization that turned a small research network into a powerhouse of global capitalism. Tarnoff tells the story of the privatization that made the modern internet, and which set in motion the crises that consume it today. The solution to those crises is straightforward: deprivatize the internet. Deprivatization aims at creating an internet where people, and not profit, rule. It calls for shrinking the space of the market and diminishing the power of the profit motive. It calls for abolishing the walled gardens of Google, Facebook, and the other giants that dominate our digital lives and developing publicly and cooperatively owned alternatives that encode real democratic control. To build a better internet, we need to change how it is owned and organized. Not with an eye towards making markets work better, but towards making them less dominant. Not in order to create a more competitive or more rule-bound version of privatization, but to overturn it. Otherwise, a small number of executives and investors will continue to make choices on everyone’s behalf, and these choices will remain tightly bound by the demands of the market. It's time to demand an internet by, and for, the people now.

Institute of Network Cultures | Ben Grosser: Planning the Exodus from Platform Realism

Thinking about the current state of platforms, I’m reminded of Mark Fisher’s articulation of capitalist realism, the idea that we don’t imagine or build alternatives to capitalism because we can no longer envision a world without it. Big tech, in a few short years, has managed to instill within the public a similar state of platform realism. So many are unable to imagine how global communication, media, search, etc. could ever function without the platforms. Despite a growing malaise, it’s become difficult for many to consider a world without big tech platforms as a viable conception of the future.

Tim Berners-Lee on the huge sociotechnical design challenge | TechCrunch

In a speech discussing ethics and the Internet, the inventor of the World Wide Web, Sir Tim Berners-Lee, has tasked the technology industry and its coder

Art or tool?

The Internet spaces I tend to inhabit have more polarisation than at many other recent times, and little explication of the worldviews that lead to different premises for discussion, that in turn...

Decentralizing the Economic Power of the Web (A Reading List)

We recently hosted a panel discussion as part of our MozFest’s Dialogues & Debates series focused on interrogating the web’s reigning business model — d…

Tim Berners Lee: Thoughts On The Internet Evolution

"I’ve always believed the web is for everyone. That's why I and others fight fiercely to protect it."

Technology and Below-the-Line Labor in the Copyfight over Intellectual Property

Andrew Ross, Technology and Below-the-Line Labor in the Copyfight over Intellectual Property, American Quarterly, Vol. 58, No. 3, Rewiring the "Nation": The Place of Technology in American Studies (Sep., 2006), pp. 743-766

The Fathers of the Internet Revolution Urge Today’s Software Engineers to Reinvent the Web

Tim Berners-Lee, Vint Cerf, and other Internet pioneers issue a challenge on a day that just might go down in tech history

The web can be weaponised – and we can't count on big tech to stop it | Tim Berners-Lee

It’s dangerous having a handful of companies control how ideas and opinions are shared. A regulator may be needed