







And 34% of shoppers now use the tech
Research Report 6: Agentic Shopping is Complicated and Contingent
This is the sixth in a series of short reports that help business, education, and policy leaders understand the technical details of working with AI through rig
The Consumer AI Revolution Won’t Be Technical. It’ll Be Emotional.
In technology, the obvious revolutions often come last.

State of AI 2026 | The Industry-Defining Report
Explore how AI is shaping the digital economy in 2026, with 80+ pages of data on ad spend, app downloads, web behavior, user demographics, and so much more.

TrendLife Study Shows AI Is Moving Fast, but Consumers and Families are Being Left Behind
New study of over 10,000 consumers across 9 countries reveals worry exceeds excitement about generative AI as most lack the tools and confidence to use it safely TOKYO, May 6, 2026 /PRNewswire/ --...

Study Finds Consumers Are Actively Turned Off by Products That Use AI
Researchers have found that including the words "artificial intelligence" in product marketing is a major turn-off for consumers.

AI is Creating Peak Software, Media is the Best Analogy
Let's learn more about the world's most important manufactured product. Meaningful insight, timely analysis, and an occasional investment idea.

AI Is a Waste of Time
The newest AI tools are accelerating basic research and scaring the general public. But many people are simply using them as toys.
AI costs how much? GitHub Copilot users react to new usage-based pricing system.
Some report burning through their whole monthly "AI credit" allotment in a single day.

AI is now unpopular. That may not make a difference.
AI companies are pivoting from creating gods to building products. Good.
Turning models into products runs into five challenges

A Collectivist, Economic Perspective on AI
Information technology is in the midst of a revolution in which omnipresent data collection and machine learning are impacting the human world as never before. The word ``intelligence'' is being...

Companies rushed in on AI. Now some are pulling back
Rapid AI adoption left workers cleaning up a flood of errors and low-quality work

The real AI economy is being built by ordinary people
Far from Silicon Valley pitch decks, workers across Asia and Africa are bypassing tech industry hype to quietly rewire their daily jobs — one prompt, workflow, and local problem at a time.

AI Economy Institute - Microsoft Research
The AI Economy Institute (AIEI) is Microsoft’s flagship think tank dedicated to shaping an inclusive, trustworthy AI economy. We building a network of scholars and convening that network with our subject matter experts to explore how artificial intelligence is transforming work, education, and productivity – and making this knowledge base available to policy-makers, educators, and […]

Future - The AI Tipping Point
Learn more about the latest advancements in the field of artificial intelligence over the last six months, from new innovative AI tools and services to how these are shaping consumers' online behavior.