into the digital marketing agency that creates your music taste
‘It has your name on it, but I don’t think it’s you’: how AI is impersonating musicians on Spotify
Fraudulent music streams have long been a scourge for the industry, but experts say generative AI has supercharged it
Leading the Herd Astray: An Experimental Study of Self-fulfilling Prophecies in an Artificial Cultural Market
Individuals influence each others' decisions about cultural products such as songs, books, and movies; but to what extent can the perception of success become a “self-fulfilling prophecy”? We have explored this question experimentally by artificially inverting the true popularity of songs in an online “music market,” in which 12,207 participants listened to and downloaded songs by unknown bands. We found that most songs experienced self-ful- filling prophecies, in which perceived—but initially false—popularity became real over time. We also found, however, that the inversion was not self-fulfilling for the market as a whole, in part because the very best songs recovered their popularity in the long run. Moreover, the distortion of market information reduced the correlation between appeal and popularity, and led to fewer overall downloads. These results, although partial and speculative, suggest a new approach to the study of cultural markets, and indicate the potential of web-based experiments to explore the social psychological origin of other macrosocio- logical phenomena.
The Feed Is Fake
That “viral” song, movie, influencer, and celebrity drama you scrolled by recently was likely the result of a stealth marketing campaign.
Subvert - The Collectively Owned Music Marketplace
“Subvert goes beyond hopetimism with a meticulously built, actionable framework. Very exciting!”
Subvert - The Collectively Owned Music Marketplace
“Subvert goes beyond hopetimism with a meticulously built, actionable framework. Very exciting!”
Introducing Verified by Spotify, a Signal of Authenticity and Trust for the Artists Behind the Music — Spotify
Music is evolving, and so are the ways you discover and connect with artists. In the AI era, it’s more important than ever to be able to trust the authenticity of the music you listen to. At Spotify, our focus is providing you with more context about artists and their music, so you can build...
‘This Is Not Me’: Inside the AI Scams Driving Musicians Crazy
Indie artists are constantly finding AI-generated slop and direct impersonations on their streaming pages, and it's only getting worse.
Brands using AI-generated influencers to promote products on social media
Investigation finds AI content that purports to show genuine customers, prompting calls for greater transparency
The Dystopian Reality of Online Advertising
Why We’re Taking a Human‑First Stand on AI‑Generated Music — Qobuz Community
Artificial intelligence is transforming the music industry at an unprecedented pace. Faced with the explosion of AI-generated content and the legitimate questions it raises, Qobuz has chosen transparency. This charter establishes our framework: how we use AI, where we draw our lines, and what commi
Seemingly AI-generated band The Velvet Sundown have over 400,000 monthly Spotify listeners
Seemingly AI-generated band The Velvet Sundown have thousands of monthly Spotify listeners but have only existed for a month
Fandom as an Alternative Network
Indiemusi.ch
The current state of social media leaves us with a lot of questions. How can we stay united as music players amidst of platform monopolies?
SlopTracker — Exposing AI-Generated Artists on Spotify
AI-generated artists are flooding Spotify, racking up millions of streams, and siphoning revenue from real musicians. See the receipts.
We Need To Stop Calling Entertainers ‘Artists’
Expert in building reliable digital platforms and leading high-impact technical teams. 20+ years experience at the intersection of technology, teams, and learning.