Cassey Ho is a Designer and Creator whose mission is to inspire joy and solve problems through innovative product design. With over 20M followers and over 6B views, Cassey has nurtured a community who has watched her build her two brands from scratch. It all started with Blogilates, which began with one Pilates video posted to YouTube in 2009, that eventually turned into a worldwide fitness movement inspiring young women to gain confidence through her fun workouts. In 2016, Cassey launched POPFLEX, an active apparel brand, which highlights her creativity as a designer. Because every single product is developed with so much thoughtfulness, her designs have not only gone viral, they've been granted patents, and have even been seen on celebrities such as Taylor Swift, Lizzo and JVN! In 2025, Cassey launched her second apparel brand, Blogilates, designed exclusively for Target, featuring romantic activewear at affordable prices. Cassey Ho 300 Beardsley Lane Ste C101 Austin, TX 78746
A New Vision for Consumer Hardware | Framework
The Dystopian Reality of Online Advertising
Hilary Baumann
Founded FascintionDesign.com April of 2000Branding, Design, Development & Communications for Print, Web & Social Media
Heather Maskell | Portfolio
Heather Maskell's Portfolio including UX Design, UI Design, Product Design, Graphic Design, Motion Design, Pixel Art, and Illustration. Simon Fraser University (SFU) Alumnus, Volunteer and Digital Designer.
Design Thinking
In the past, design has most often occurred fairly far downstream in the development process and has focused on making new products aesthetically attractive or enhancing brand perception through smart, evocative advertising. Today, as innovation’s terrain expands to encompass human-centered processes and services as well as products, companies are asking designers to create ideas rather than to simply dress them up. Brown, the CEO and president of the innovation and design firm IDEO, is a leading proponent of design thinking—a method of meeting people’s needs and desires in a technologically feasible and strategically viable way. In this article he offers several intriguing examples of the discipline at work. One involves a collaboration between frontline employees from health care provider Kaiser Permanente and Brown’s firm to reengineer nursing-staff shift changes at four Kaiser hospitals. Close observation of actual shift changes, combined with brainstorming and rapid prototyping, produced new procedures and software that radically streamlined information exchange between shifts. The result was more time for nursing, better-informed patient care, and a happier nursing staff. Another involves the Japanese bicycle components manufacturer Shimano, which worked with IDEO to learn why 90% of American adults don’t ride bikes. The interdisciplinary project team discovered that intimidating retail experiences, the complexity and cost of sophisticated bikes, and the danger of cycling on heavily trafficked roads had overshadowed people’s happy memories of childhood biking. So the team created a brand concept—“Coasting”—to describe a whole new category of biking and developed new in-store retailing strategies, a public relations campaign to identify safe places to cycle, and a reference design to inspire designers at the companies that went on to manufacture Coasting bikes. [hbr_brightcove id=”4443548301001″]
Vylit Raises $2.7 Million In Funding Led By Windmill Chain Fund With Investors Manifest Financial And Aaron Day
Vylit, a new AI-powered platform for the adult-friendly creator economy, has raised $2.7 million in funding led by Windmill Chain Fund, with participation from angel investors including Manifest Financial and Aaron Day, CEO and founder of Amaze. Founded by former OnlyFans CEO Amrapali (Ami) Gan and Kailey Magder, Vylit aims to make monetization more accessible for emerging creators by combining the discoverability of platforms like Instagram or TikTok with the creator tools of OnlyFans. The web-based platform, set to launch in December 2025, will allow adult-oriented but non-explicit content and use AI image generation to help creators engage with and grow their audiences. INVESTORS: Windmill Chain Fund, Manifest Financial & Aaron Day AMOUNT: $2,700,000 HQ: #NewYork #NY #NewYorkCity #NYC #VentureCapital #Vylit #AmrapaliAmiGan #KaileyMagder #WindmillChainFund #ManifestFinancial #AaronDay#TradedVC
Social media for sex workers, IGF 2019 | Kollektiv.e
Forget Hustle Culture. Behold the Artist Corporation | Yancey Strickler | TED
Matt Webb
I have worked with some of the world’s largest firms on design-led product invention using new technology for over 20 years. I was MD of two London startup accelerators with R/GA Ventures, and co-founder and CEO of pioneering design studio BERG, where we shipped connected products and got work into the New York MoMA.
Why we need to reform the startup business model | Melanie Rieback | TEDxBerlin
Are Tech Bros Ruining Fashion?
Everlane and the Death of the “Good” Millennial Life-Style Brand
Everlane once embodied a hope that clothes could be mass-manufactured and high-quality. Now it’s owned by the fast-fashion giant Shein. Kyle Chayka writes about the millennial life-style brands that have sold out—and what it says about contemporary consumer culture.
blog prototype as a thread... a vision for the Ultimate Website. A website for a person. POSSE/PASTA. True to the web. Durable. Sovereign. Social web internected. I've been noodling on this since last summer and since then a lot of pieces have come together to make this possible. Let's walk thru it!
