W Social

Elena Rossini on GoToSocial ⁂ (@elena@aseachange.com)

[2 media attachments] Another day, another opportunity to roast #WSocial. Grab your 🍿 W Social had been hyping up the live broadcast of Ursula von der Leyen's State of the Union address for weeks. "Watch it on W!" (You'd think they had an exclusive). Nah, it was also shown live on YouTube and X and other places. The funniest thing is that co-founder Ingmar Rentzhog bragged in the live chat: "we are doing our best. The boradcast (sic) is truly Made in Europe." You'd think they had built their own live streaming service. Think again: they used stream.place by Eli Mallon, an ATproto developer based in Seattle. Last time I checked, Seattle is in Washington state? U.S.A.? W, the social network of European digital sovereignty! So I put Rentzhog on the spot and he became all defensive: 🔗 : https://mu.social/profile/elenarossini.com/post/3mvmmu5gua225 But it gets better! W Social had been bragging that only verified W users could comment in the live chat. Yesterday I found out that people with a blue checkmark by Bluesky could also comment. And I have one! It all went by really fast... At the end of the event I made sure to credit Eli Mallon and stream.place for powering the live stream. If W Social wouldn't do it, well, I would. I find it incredible that their modus operandi is to exploit open source infrastructure, giving the impression they built everything from scratch, without ever crediting anyone. #LSocial = Leech Social. The open social web is a highly collaborative space and it pains me to see the parasitic behavior of certain players who just take, take, take without ever giving anything back. The @EUCommission was in the live chat. Von der Leyen took time out from G7 meetings in June to publicize the W Social launch. I strongly believe they picked the wrong platform, which is openwashing and sovereignwashing. I typically do not tag the EC Mastodon account in posts about W, but this time it's important. (Apologies in advance to their social med…

is w for winning?

A playful, comparison of W Social’s size against the staff numbers of EU institutions (data via Wikidata).

Elena Rossini on GoToSocial ⁂ (@elena@aseachange.com)

[1 media attachment] #WSocial state of the network - September 15th, 2026 There is a lot of misinformation regarding W Social and how active/successful it is. So, from time to time, I'd love to share some numbers. The beauty of #opendata! The network endorsed by the #EuropeanCommission may be the darling of Brussels political circles and European media organizations (who simply rehash PR talking points). But the look behind the curtain is really troubling. As @pallenberg often says, this network is #DOA (dead on arrival). A social media graveyard, or rather, a simple moribund database. There is no way that Zeiter, Rentzhog & co. can start monetizing it in 2027. Numbers from this morning at 10:30am: - Accounts on their PDS: 37,531 - Users with verified ID: 7,492 - Users with 1+ post: 3,388 - Users who have never posted: 34,143 - Users with 0 posts and who follow 0 accounts: 26,444 - % of users with 0 posts, who follow 0 accounts: 70,4% - % of users who have never posted: 90,97% So, whenever you hear someone hyping it up, feel free to forward this post or point people to my articles at https://blog.elenarossini.com/tag/w-social/ The one thing I will give W credit for though is how good they are at lobbying and hyping up their image. While this playbook may have worked in the past, not anymore. On an open network, with open data, it's child's play to expose misrepresentations and show the real, raw data. sources: pdsls.dev, clearsky.app, atproto.at and the csv of their full PDS that I download daily 💁‍♀️

W Social Netzwerk: Fake-Zahlen, Rassismus und Totenstille!

Was ein Absturz! Als (weitere) Twitter-Alternative aus Europa mit viel medialem TamTam gestartet, zeigt W Social was passiert, wenn Social Media-Hobbyisten meinen eine Plattform gruenden zu muessen. Gefakete Engagement-Zahoen, Blocklisten gegen LGBTQ-Accounts, Remigrations-Grafiken von Neonazis und all dies wird noch von der Fuehrungsriege unterstuetzt. Willkommen

W — Trust your feed

We believe in the need for a global, trusted social media platform owned, run, and hosted in Europe. W is built on verified human users, transparency, privacy, and free speech.