Wardley map

A Wardley map is a map for business strategy.[1] Components are positioned within a value chain and anchored by the user need, with movement described by an evolution axis.[2] Wardley maps are named after Simon Wardley who created the technique at Fotango in 2005 having created the evolutionary framing the previous year.[3][4] The technique was further developed within Canonical UK between 2008 and 2010[5][independent source needed] and components of mapping can be found in the "Better for Less" paper published in 2010.[6]

The Elements of Content Strategy by Erin Kissane - Read Online

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Codes & Guidelines - Esomar

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Ambiguity, legibility, and working in the open – ambiguiti.es

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Home - Multisolving Institute

Multisolving: one action, many benefits We help people overcome barriers to multisolving. Multisolving is a growing movement around the world. When people work together across sectors to address multiple problems with one policy or investment, they are multisolving.A good example is how walkable cities help reduce emissions from transportation, provide equitable access to mobility, create […]

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By Riane Eisler and Douglas P. Fry Nurturing Our Humanity: How Domination and Partnership Shape Our Brains, Lives, and Future, by Riane Eisler and Douglas P. Fry, holds the key to a clear perspective on our personal and social options in today’s world, showing how to structure our environments – from family and gender relations […]

Imagination — Ruha Benjamin

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I’ve been thinking about and working with personas for nearly 25 years. My early work focused on the Persona Lifecycle: how to prepare for, create, introduce, use, and then measure the impact of data-driven personas. In 2005, I realized that while creating personas from data should work, data alone can’t change deeply-held opinions. This is when I stopped using data to create personas and started developing a tool that I now call  “alignment personas.” Through my Executive Alignment Workshops, I can help you and your team gain alignment, develop strong personas and use them effectively to create great products.

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Information Architecture for Everybody. Based on a book by Information Architect, Abby Covert.

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