







Unpopular take (mostly self-criticism): we need to stop waisting our time rebuilding incumbent social media apps on #atproto This will only convert a fraction of the users this ecosystem needs. We need to build new, interoperable experiences.
Sep 25, 2026 at 5:16 PM
Why I'm betting on ATProto (and why you should, too)
Social media was supposed to connect us, but most of it has turned into ads, division, and loneliness. I'm betting on ATProto as a way to fix that, and not just for developers. Whether you're a scientist, journalist, or just someone who wants the internet to feel human again, I think ATProto matters for you too.

The promise of ATproto is social media without corporate overlords | The Web Dev Podcast Series 1
Developers building apps on ATproto, the technology behind social media apps like Bluesky and Leaflet, are promising us a future where we own our content and aren’t at the whims of a tiny handful of companies. Software engineer Zeu Capua talks to host Jason Lengstorf about the promise of social media where we can actually own our own data.
Why I'm betting on ATProto (and why you should, too) — Brittany Ellich
Social media was supposed to connect us, but most of it has turned into ads, division, and loneliness. I'm betting on ATProto as a way to fix that, and not just for developers. Whether you're a scientist, journalist, or just someone who wants the internet to feel human again, I think ATProto matters for you too.

Building Apps With ATProto
Trust and Faith in Our Web
I’m not Brennan, but I’m very interested in decentralization and a fan of AtProto specifically, so I’d like to weigh in. First I should mention I’ve personally never been able to get into microblogging, so I haven’t touched bluesky myself, despite having an account for ATProto reasons. But I agree it’s concerning that the company chooses to continue to host the content of harmful individuals and calling that act “neutral”. I’m certainly against the idea of the “marketplace of ideas” as it’s cle...

Build decentralized social media with ATproto
The promise of ATproto is social media without corporate overlords
Everyone Cheering The Social Media Addiction Verdicts Against Meta Should Understand What They’re Actually Cheering For
First things first: Meta is a terrible company that has spent years making terrible decisions and being terrible at explaining the challenges of social media trust & safety, all while prioritiz…

Shifts in U.S. Social Media Use, 2020–2024: Decline, Fragmentation, and Enduring Polarization
The social media ecosystem appears to be in flux. Twitter’s rebranding to X has come to symbolize a broader reorganization of online publics – political reshuffling, user attrition, and uncertainty over the role of legacy platforms. Simultaneously, the shift from text-based, networked feeds toward algorithmically curated, short-form video has accelerated, with TikTok setting the pace for the wider ecosystem [18, 14, 16]. At the same time, everyday communication increasingly migrates from large, open networks to semi-private spaces such as group chats and messaging apps. Commentators describe a digital public sphere in transition: smaller, more fragmented, less dominated by traditional social networking sites, and rise of more broadcast-oriented forms of media – with some even suggesting that we are seeing the beginning of the end of the social media era.
RIP social media. What comes next is messy.
As social media splinters, how can we keep the new online spaces from devolving into toxic pits of despair?

It's obvious why we hate social media
We need better internet platforms. We're already building them.

Okay I had to do it: I'm spinning off my blog posts about ATProto and the importance of decentralized social media into its own blog: What The Function!? Where we answer "WTF is this" and "WTF does it matter" Subscribe to WTF today! wtf.samclemente.me/whats-the-function-of-what-th…
What's The Function of What The Function!? - What The Function!?
wtf.samclemente.meSome of us in the ActivityPub world feel jealous of AtProto’s success (like me). But more decentralization is a win for everyone. With Bridgy from @anew.social connecting protocols, this isn’t competition, it’s momentum. We’re stronger together, so let’s build the social web humanity deserves 🚀
Hot take but I think it’s problematic for atproto that lots of developers i see talking about making stuff focus mostly on things absolutely no end user gives a shit about to fuel their protocols and architecture fetish, and it’s a failure there isn’t another app with like 100k+ users active even.
I'm building on atproto because I think that a single social network has essentially no shot of dethroning the current tech monopolies. But an open ecosystem of interoperating apps is so infinitely more interesting than legacy social that it seems almost inevitable it will win
Ronen Tamari
Can everyone building on atproto please answer this question? 😇